BSC Associates (United States)

Journal of Product Innovation ManagementVolume 26, Issue 6 p. 689-689 Market Rebels: How Activists Make or Break Radical Innovations by Hayagreeva Rao George Castellion, George Castellion SSC AssociatesSearch for more papers by this author George Castellion, George Castellion SSC AssociatesSearch for more papers by this author First published: 31 August 2009 https://doi.org/10.1111/j.1540-5885.2009.00693_2.xRead the full textAboutPDF ToolsRequest permissionExport citationAdd to favoritesTrack citation ShareShare Give accessShare full text accessShare full-text accessPlease review our Terms and Conditions of Use and check box below to share full-text version of article.I have read and accept the Wiley Online Library Terms and Conditions of UseShareable LinkUse the link below to share a full-text version of this article with your friends and colleagues. Learn more.Copy URL Share a linkShare onFacebookTwitterLinked InRedditWechat No abstract is available for this article. Volume26, Issue6Special Issue: Special Issue from the PDMA and EIASM International Research Conference on New Product Development, Hamburg, Germany, June 2008November 2009Pages 689-689 RelatedInformation

Books reviewed in this issue: Made to Stick: Why Some Ideas Survive and Others Die Think, Play, Do: Technology, Innovation, and Organization Results without Authority: Controlling a Project When the Team Doesn't Report to You The Pursuit of New Product Development: The Business Development Process

These reviews are intended to help you reach a decision about purchasing or reading a book. But more importantly, they are meant to bring to your attention notable contemporary topics related to product innovation. The review here of The Change Function illustrates this point well. According to Amazon.com sales rankings (on August 23, 2006), this book is more popular than any we have reviewed in the past year—including Geoffrey A. Moore's Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution (Penguin, 2005). Yet the reviewer points out some critical weaknesses in The Change Function's treatment of truly innovative products. Just because a book is popular with a general business audience does not mean that it is adequate for new product professionals. Should you decide to read it, we hope that our review helps you, as a product developer, to get more out of it. Books reviewed in this issue: Kellogg on Branding: By the Marketing Faculty of the Kellogg School of Management The Change Function: Why Some Technologies Take Off while Others Crash and Burn Product Innovation: Leading Change through Integrated Product Development Quality Management System Handbook for Product Development Companies

VRML 97 (Virtual Reality Modeling Language) arose from a cooperative effort between the standards and VRML communities. The methodology employed applies equally well to development of future standards. The processing of VRML marked many firsts for the development of international standards, including the completion of a project from start to finish in record time (less than 18 months) and the first international standard published in HTML. The cooperative work of SC 24 and the VRML Consortium shows how an industry specification can be processed into an international standard through a normal standards development process without unnecessary delay or needless technical change. It also illustrates the substantial value that the technical experts experienced in developing international standards can add to a specification. In terms of increased clarity and precision, this value will have lasting benefits.

article Free Access Share on Standards pipeline PNG, VRML 97, BIIF, imaging standards Author: George S. Carson GSC Associates, Inc. GSC Associates, Inc.View Profile Authors Info & Claims ACM SIGGRAPH Computer GraphicsVolume 31Issue 3August 1997 pp 18–20https://doi.org/10.1145/262171.262179Published:01 August 1997Publication History 0citation119DownloadsMetricsTotal Citations0Total Downloads119Last 12 Months3Last 6 weeks1 Get Citation AlertsNew Citation Alert added!This alert has been successfully added and will be sent to:You will be notified whenever a record that you have chosen has been cited.To manage your alert preferences, click on the button below.Manage my Alerts New Citation Alert!Please log in to your account Save to BinderSave to BinderCreate a New BinderNameCancelCreateExport CitationPublisher SiteeReaderPDF

Specification techniques for computer graphics systems should emulate those employed in the specification of computer communication protocols and software systems, not the specification of programming languages.