National Academy of Management

The mechanical properties and electrical conductivity of the Al–0.15Fe–0.5Si–0.5Mg–0.2Mn alloy with a Mg/Si ratio of 1 were investigated using optical microscopy, scanning and transmission electron microscopy, tensile testing, Vickers hardness measurements, and specific electrical resistivity measurements. To analyze the electrical conductivity data, the unit % IACS was used, calculated as a percentage relative to the conductivity of annealed copper. The alloy was studied in the as-cast condition, in the deformed condition (following extrusion and drawing), and after heat treatments: HT1 — solution treatment at 530°C and aging at 140°C for 8 hours, and HT2 - solution treatment at 560°C and aging at 175°C for 6 hours. The microstructure of the investigated alloy varied depending on the condition and heat treatment parameters, consisting of an aluminum matrix and strengthening particles with different morphologies and chemical compositions. For rods in the as-cast state, the conductivity was 55% IACS, ultimate tensile strength (UTS) — 150 MPa, and elongation — 14%. After HT1: 51% IACS, UTS — 140 MPa, elongation — 19%. After HT2: 51% IACS, UTS — 195 MPa, elongation — 19%.

The purpose of the article is to analyze the work of prominent directors-authors (O. Dovzhenko, Yu. Illenko, K. Muratova, F. Fellini, M. Forman), to determine the features of the biographical component and to substantiate the appropriateness of using the biographical method to study the ethical and aesthetic potentials of an artist's self-analysis in the context of his self-realization as a subject of creative activity. The article examines the work of world-famous film directors through the prism of biographicalism, in particular, through the plot-event connection between the biography of artists and the heroes of their screen productions. The cross-artistic mutual influence of the author in literature and screen arts is revealed in: the construction of the narrative; its plot-plot construction; special manifestations of the artistic form; depicted authentic hypostases. The researcher identified and correlated the common and distinctive biographical features of the director-author as a real figure with the created image of a cinematic character. The idea is articulated that in the study of biographicalism in the work of the author-director, it is necessary to take into account the creation of artistic images in individual and personal creativity by members of the film crew (cameraman, artist, composer, which can also be considered as originally authorial. It is substantiated that the reflection of the biographical component of the author's figure in screen works depends on the specifics of his worldview, the ability to originally see and reproduce the picture and image of the world, the originality of his psycho-emotional sphere. The novelty of the study lies in the fact that for the first time the expediency of using the biographical dimension and the potential of the artist's self-analysis in the process of personal self-realization in the author's cinematography is substantiated. It is proven that biographicalism in a screen work is based on the peculiarities of the self-educated author-director, who demonstrates a unique ability to predict the course of events in his personal life. It is found that biographicalism in a screen work can manifest itself through the reproduction of the artist's own facts from his life; can be presented through a random identical coincidence with the heroes who are endowed with some portrait resemblance to the director-author; can be demonstrated through the improvisational potential of the author-director, which are based on life observations or fantasies, dreams, and visions of the artist; can be depicted through direct or indirect associations with the author's life, which deepen on the screen plane, their reproduction becomes more believable; can be manifested through a special attitude towards the characters on whom the filmmaker projects his thoughts, emotions, and feelings.

The study presents electrical performance metrics, especially, electrical resistivity, of aluminium based foams. They were fabricated by melt processing with cheap CaCO 3 blowing agent and compared to those produced commercially with an expensive TiH 2 . Relatively ductile Al1Mg0.6Si alloy and high strength Al6Zn2.3Mg alloy comprising brittle eutectic domains were employed as matrix alloys for carbonate foams manufacture, whereas only aluminium was used for production of hydride foams. The important difference concerns test method procedure employed for measuring the electrical properties of the foams. The novel system equipped by novel instrument GOM 805 was developed and used for direct determination of electrical resistivity of the foams. In contrast, the known measurement of a thick metal foam sheet resistivity concerns a routine four-point probe technique. The specific electrical resistivity obtained for the experimental foams was compared and discussed with the published data of the foams manufactured by melt processing with TiH 2 of trade name Alporas Ò and prepared by powder metallurgical technique with trade mark Alulight Ò .It was established after comparative study that the present porous samples exhibit higher values of specific electrical resistivity then available in the market that may provide wider engineering application of the studied foams.

The article examines the role of personnel motivation as an important component of the organizational management system in ensuring human development and increasing the competitiveness of organizations in the context of regional transformations. The relevance of the research is determined by the need to develop effective mechanisms for human resource management that con tribute to increasing labor productivity, developing employees’ professional potential, and adapting organizations to modern socio-economic changes. The paper analyzes theoretical approaches to understanding management as a system of managerial processes that include planning, organization, motivation, control, risk management, resource management, and adaptation to environmental changes. Special attention is paid to the importance of project management as an effective tool for implementing strategic goals and coordinating the activities of personnel within an organization. It is substantiated that the project approach contributes to the rational use of resources, improves the effectiveness of managerial decisions, and stimulates innovative activity among employees. The study also analyzes the essence of personnel motivation as a set of internal and external incentives that encourage employees to perform effectively, develop professionally, and achieve common organizational goals. The main motivational instruments are identified, including material incentives, opportunities for career development, professional training, recognition of employees’ achievements, and the creation of a favorable socio-psychological climate in the team. It is proved that the effective combination of management functions and motivational mechanisms contributes to the activation of human potential, the development of an innovative environment, and the sustainable development of organizations in the conditions of modern regional transformations

Introduction: International trade is the main direction of development of international economic cooperation and formation of the world economic space. Given the relevance of the study, the purpose of the research is to identify current trends in the development of international economic relations and develop ways to improve the efficiency of international activity of European countries and the world. Methods: In the process of conducting the study, general scientific methods of analysis, synthesis, generalisation, and systematisation were applied. Results: As a result of the study, the authors analysed statistical material on the development of international trade and found that modern international economic relations are primarily implemented through international trade. It is stated that only 3 countries today control almost a third of the total international market, while the rest of the countries should focus on developing and implementing strategies for developing trade potential. Conclusions: The authors propose three main strategies for enhancing a country's position in the international market and provides a description of each of them: a strategy of financial support for accelerated growth of presence in the international market; a strategy for ensuring sustainable economic growth; and an anti-crisis strategy for promoting the world market. It is proved that for most modern countries of Europe and the world it is possible to focus on ensuring the development of domestic production potential and developing a presence in international markets, provided that they follow global trends.

Abstract The transformation of the educational space is closely connected with the ongoing rethinking of the mission of education as a whole, its goals, and ontological and axiological foundations in the global world (UNESCO). Redesigning the educational space as one of the most important socializing institutions of society is becoming a fundamental scientific and methodological task that cannot be solved only within the framework of pedagogy.

The research highlights the essence of gamification and the approbation of the curriculum with elements of gamification "Social successfulness" in the educational process of educational institutions. Theoretical methods are applied – analysis, synthesis, comparison, systematization, generalization of materials from psychological and pedagogical sources regarding the problem of social successfulness and the possibilities of its formation in adolescents in the conditions of out-of-school and general secondary education institutions, specification for harmonizing the content of the curriculum "Social successfulness" and its process approvals; empirical methods – observation, questionnaires for collecting empirical information, blitz surveys concerning the awareness of the characteristics of a successful personality. The authors consider gamification as a set of various tools and mechanics that contribute to the significant enrichment of the educational process with entertaining, educational, educational, motivational, and social-communicative components. The researchers characterized the educational program "Social successfulness", in particular, determined its target orientations and key competencies of teenagers, highlighted the gamification tools necessary for the implementation of the program, found out that the mixed format is the optimal format for its implementation, as it combines the advantages of offline and online learning and can be effective in conditions of increased danger associated with martial law. The article carried out a pedagogical reflection and found out that, according to the results of the blitz survey, teenagers verbalize the two most common portraits of a socially successful personality (based on external indicators of success and personal qualities), according to the results of the questionnaire, the majority of respondents positively perceived game tools and recognized her own activity during training with the use of gamification as productive. The issue of using gamification tools for children of different ages, including those with special educational needs, and the creation of an algorithm for using gamification elements in various educational institutions require further research.

The paper reveals the specifics of the construction industry, as belonging to a certain industry and its characteristic features determine the company's ability to compete, and a list of features inherent in the construction industry is outlined in detail. A study of various classifications of factors influencing the work of construction enterprises was conducted, but there is no unified approach to such classification in the scientific literature. The own division of such factors according to belonging to the environment is structured, a conclusion is made about the predominance of external factors. Based on the developed scientific sources, a conclusion is made about the feasibility of using innovations in production, which can become a significant factor in ensuring the competitive position of the enterprise on the market. Based on the list of identified factors, a PEST analysis was formed, which substantiates how exactly these factors affect the activity of construction enterprises. Consequently, political factors, mostly negative, have the greatest impact on construction enterprises, namely: the state of war in the country, the imperfection of the legislative framework, problems with the implementation of new initiatives. Economic factors also have a significant impact on the construction industry, for example, high competition in the industry, low level of investment, excessive costs of materials and energy resources, and instability of the exchange rate. No less important is the influence of technological factors, such as modernization of machines, equipment and software, adjustment of the production process, etc. This proves the need to introduce innovative technologies to ensure production efficiency. Social factors, such as the demographic crisis, professional training, social working conditions, etc., have the least influence according to this study.

Studying the methods of methodological interactions opens up new opportunities for understanding the meaning, artistic and evaluative value of a particular artwork. The attribution of folk art works is one of the most pressing issues in the scientific discourse. The purpose of the article is to develop an effective research toolkit for the attribution of folk art. The research methodology combines discourse interpretation with a disciplinary approach, using both general and specific scientific methods. Essential to attributing folk art is determining the sequence of various known methods. The study’s main results are derived from a systematic and comprehensive examination of key theoretical and practical aspects of folk art, specifically identifying the most effective scientific methods for its attribution. An important outcome is the development of the article’s methodological structure, focusing on the conceptual framework of folk art theory to understand its morphology. Key methods include historical and geographical, semiotic, and analogical approaches. As a result of the analysis, the article develops a methodological construct that has an analytical logic and is a theoretical justification for the concepts of attribution already existing in art history. The selected methods in the study acquire a constant hierarchy and sequence of actions, taking into account each individual situation, which has its own explicability. This analytical process involves the gradual generation of a strategy, methodology, interpretations, and interpretations that form the final knowledge of a folk artwork, as well as reveal gaps that require further search for materials and facts. In a combination of practical and theoretical methods, a folk artwork becomes an extended system and part of traditional everyday life, revealing its own objective features. The practical value of the work lies in the field of educational training of art experts, and is also important for use in special educational components

The purpose of the work. After analysing the production of a cultural and artistic product by means of television and cinematography, to substantiate scientific approaches to the study of creative industries in Ukraine. The research methodology is based on the use of an interdisciplinary approach, historical-cultural, generalising, and systemic methods, analytical, comparative, and cultural methods, which will enable a multi-vector consideration of the proposed issues and the formulation of well-founded conclusions. The scientific novelty is characterised by the fact that for the first time the problem of the essence and functioning of creative industries in Ukraine and beyond is considered in the context of their development within the television and film industries. Conclusions. It has been established that the development of creative industries in Ukraine requires in-depth study, consistent and gradual, careful adaptation of foreign experience, in particular, in the field of production and distribution on the consumer market of cultural and artistic products created by means of cinematography and television.