ТЕОРЕТИЧНИЙ АНАЛІЗ ОПТИМІЗАЦІЇ УПРАВЛІННЯ БІЗНЕС-ПРОЦЕСАМИ ПІДПРИЄМСТВА В ПАРАДИГМІ ПРОЦЕСНОГО ПІДХОДУ

Cite as: Miroshnychenko I., and Bradul, O. (2023). The influence of corporate management on the optimization of business processes. Economic analysis, 33 (4), 253-260. DOI: https://doi.org/10.35774/econa2023.04.253 The relevance of the study is due to the fact that today the economic situation in Ukraine in connection with the military aggression of a neighboring country has acquired a rather critical state, as a result of which many domestic corporations are losing production ties, key suppliers and sales markets, reducing business performance indicators processes. Therefore, the main task of corporate management is to find ways to optimize business processes in the existing conditions and direct all the potential of the corporation to maintain and preserve the business. The purpose of the study is to determine the specifics of the impact of corporate governance on the optimization of the enterprise's business processes. The object of the research is cooperative management and its influence on the optimization of the corporation's business processes. The theoretical analysis within the scope of this study was carried out on the basis of the methods of analysis, systematization, generalization and comparison of the theoretical provisions of various researchers regarding the definition of the essence and content of corporate management, as well as its influence on the optimization of the enterprise's business processes. Based on the results of a critical review of scientific works on the essence of corporate governance, the following scientific approaches to its interpretation were distinguished: classical, managerial, regulatory, controlling, strategic, effective, shareholder stakeholder. The author's vision of a complex system of interaction of such approaches based on their systematization into three groups (interest, management, effect) is proposed. At the same time, interest-group approaches are distinguished by a greater attention of scientists to the issues of satisfying the interests of participants in corporate relations, management - an emphasis on management functions and tasks of corporate management, and the effect - on obtaining the desired results from such management in a strategic perspective. The definition of corporate governance is proposed as a system of managing corporate relations in an organization that functions in order to realize its strategic goals by ensuring the effectiveness of the mechanism for making effective decisions based on the regulation and control of corporate rights and monitoring the results of activities to ensure the balance of interests of participants in corporate relations. The content of the concept of "optimization of business processes" in the environment of corporate management is proposed, which is based on the key role of corporate management, which develops a strategy aimed at the result.

This article discusses the problems of introducing an effective business, as well as optimizing business processes. Various approaches to managing and optimizing business processes are analyzed. The reasons for which it is necessary to improve the process and each component of this process are identified and described. Two main approaches to improving business processes are considered: functional and approach, the main differences between them, as well as the advantages and disadvantages of each of them are demonstrated. Any process has a life cycle, thanks to which it follows the article considers the life cycle of six sigma. Based on the material studied, methods for improving business processes are proposed, and the role of the leader is examined, and concepts such as creative management and a creative manager are examined and what their role is in modern business. Any life cycle needs modeling, timely improvement, so that the company can get good results, so managers and chief managers must follow the simple rules discussed in the article in order to simulate the business process as is and as it should be , you can use the Business Process Management Notation and special software designed for this. The general conclusion of the article is that each company should choose its own approach and method of optimizing business processes based on general principles. Key words: business processes, processes, process management, optimization.

The article deals with peculiarities of application of mathematical methods and models in management of agrarian enterprises. Mathematical modeling is found to be a universal and effective tool for studying the internal laws of certain phenomena and processes. It has been stated that since the solution of economic and mathematical models it is necessary to take into account certain system characteristics and a close connection of qualitative system parameters and how they are resolved. It is noted that a specialist who develops a particular model should have a thorough knowledge of agrarian economics and modeling theory and perfect to have mathematical tools. It is proved that the application of mathematical modeling methods economic and manufacturing processes make efficient use existing resource base in the process of achieving the agrarian strategic goals businesses and take into account significant sources of uncertainty and minimize them negative economic consequences. The arsenal of economic and mathematical methods and models has been systematized used in marketing management decisions business processes. The features by which the economic and mathematical models are classified are presented used in agricultural production. The ways of constructing the optimization models used in agriculture. The process of making managerial decisions on business processes is considered agricultural production using the optimization model fertilizer application. It is noted that, from a mathematical point of view, some economic processes in agribusinesses are the same and can be described using typical models. It is established that by means of economic-mathematical modeling it is possible to solve specific economic problems and practical problems in the field management of agricultural production and economic activity enterprises. It is concluded that the application of mathematical tools methods and models make it possible to substantiate the adoption process better management decisions when planning and finding promotion reserves efficiency of agricultural enterprises in crisis conditions and dynamic changes in the environment.

This work describes important transformations in the modern construction sector, associated with the reorientation of economic priorities through the use of reengineering and digital formalization of the operational space of a construction enterprise. Key aspects of this process are considered, such as the implementation of digital technologies, optimization of business processes and the use of innovative strategies to improve the efficiency of production operations. The work also examines the impact of these changes on the competitiveness of construction enterprises and emphasizes the need to adapt to new market requirements through the introduction of modern information technologies and optimization of management practices. This work serves as a basis for further research in the field of strategic management and digital transformation in the construction industry. In the implementation of digital technologies, which is based on data obtained automatically from IoT devices and sensors at the time of their collection. These devices and sensors are connected to machines, platforms and equipment, which allows the creation of information and mathematical models and methods. It also allows for the implementation of increasingly autonomous production and business processes that do not require constant human intervention and have the ability to self-optimize. The formalized nature of the methodology, as well as versatile analysis, including the reasoned reasoning of specialists and managers, contribute to increasing the validity of the decisions made regarding the reengineering of business processes. This is important so that the changes developed in the processes are the most effective and meet the strategic goals of the enterprise. The work describes the mathematical modeling of the processes that are the basis of digitalization of construction, which flow within the project. These models help optimize jobs based on various parameters such as cost, timing, business sustainability and environmental impact, as well as other characteristics defined by high-quality data (such as timeliness, relevance, accuracy and completeness).

Models of artificial intelligence integration into business processes (‘AI as a tool’, ‘AI as a partner’, ‘AI as a driver’) have been studied. It has been proven that artificial intelligence is not only a tool for automation, but also a driver of digital transformation, providing new decision-making logic, business process optimisation and personalisation of the customer experience. Cases of AI integration into the business processes of leading companies (Amazon, Coca Cola, Siemens, Netflix, Unilever, Microsoft) were analysed, and global practices were analysed that indicate a transition from point solutions to systemic transformation. The study revealed a clear trend towards the integration of AI into the intelligent automation of business processes in order to create end-to-end autonomous processes – production, logistics, marketing, etc. Generative artificial intelligence models are used as a tool for creating effective prompts for managing and optimising business processes, automating individual operations such as corporate chatbots, customer segmentation, supply chain optimisation, warehouse robotics management, energy cost savings, etc.

Information System is one of the key domain in which lot of research has been done in the past few years. Applying Information systems to heterogeneous and distributed environments is one of the current research areas. Business Process Management Systems is the information systems which deal with the administration of tasks in the business processes, organizational structures, or in the related context. The Workflow Management system, the early idea of BPM, controls the workflow in an organization, data transfer, and integration of legacy information systems with existing programs and program modules, delegation of business tasks. Offering task management services especially modeling of business processes and underlying organizations, BPM serves it meaning and incorporates the WFM system. BPM supporting the use of knowledge concerning the awareness/unawareness of integrated software, and analysis of processes and organizational structure in terms of verification, modification, evaluation are key management in BPM system I.INTRODUCTION TO BPM: Combination of corporate restructuring and mergers urged the department and processes to be automated and linked together. Unfortunately it created largely disconnected spaghetti of systems and applications. Business Process Management (BPM) was born from a strong need to streamline internal processes and connections between both internal and external functions. It provides ability to model, monitor, manage and manipulate processes quickly in response to changes in strategy and market forces. BPM is an extension of classical Work Flow Management (WFM) systems and approaches. BPM delivers the maximum utility of legacy system. It is a method for revolutionizing the way the work moves throughout an organization. II.COMPONENTS OF BPM: The four key elements in Business Process Management are: Process modeling, Process rule, Process management, and Process performance analytics. Process modeling: Process modeling describes the flow of information (business process).It helps in building a model of process and mapping into an implementation frame work. Modeling requires a consistent analysis and representation of the processes. It forms the basis for the userspecific process environment. Process Rule: Process Rule is a heart of the BPM. It involves execution of discrete steps & integration of information. A process rules engine is used for this purpose. The engine is to monitor and manage the given steps by providing a flow control over the business process. If a process fails or delayed, a compensated action can be done to rectify. Process Management: Process Management is to correlate business/application events to fundamental business metrics .It enables the organization to monitor and optimize the business process. Once the process has been analyzed, modeled and the associated rules are formed. The next stage involves the visualization and management. Visualization means transaction data ranging from holistic to process-state or client state specific rules. Process Performance Analytics: Process Performance Analytics is a transition data source available for sophisticated management analytics .This data should be available on a retrospective or real-time basis. It should answer to one of the most difficult question like “how much does it cost to process a specific transaction?” By this way BPM mainly addresses four components. They are Work Flow Management, Content and records management Enterprise Application Integration (EAI) and Business Activity monitoring (BAM). III.RELEVENCE TO SYSTEM INTEGRATION: BPM can be fitted easily on the top of existing IT system. It is the Process rules that governs all the happenings and optimizes the process. BPM will not be able to work without the connectivity provided by the EAI layer. EAI layer provides BPM to gain and measure the value from the investment. On the other hand, BPM provides value to the EAI technology layer of Information technology. BPM layer offers business management the view of the message processing layer. It is used to unlock the value of the information held in the integration layer. It is also used to gather data of every transaction in the lifecycle. IV.APPLICATION OF BPM: BPM can be applied to any application which needs these advantages. BPM reduces unnecessary high losses in time critical transactions, helps to provide any critical information, practical application yield fast ROI ,better control over the information, identifying and maximizing the benefits faster, better analysis and tracking, provides enterprise-wide visibility of business processes, improve the effectiveness of the core operations, provides ability to coordinate interactions between information systems, business process and the people, flexible and easily changed by non-technical business people.

One of the key issues in corporate management is business process management. That is why the greatest interest for company analysts is the issue of effective forecasting of business processes. In today's digitalization of the economy, integration and automation of business processes have become the main priorities for achieving efficiency and effectiveness of companies, and especially for effective management decisions. This problem can be solved with the help of integrated systems, which are tools for effective management decisions, modeling and optimization of business processes. The article provides an analytical review of known forecasting methods and identifies the features of their application, analyzes the advantages and disadvantages that will take them into account in modeling the company and promote economic development, competitiveness and optimize business processes.

Introduction. In the context of modern challenges and needs of the global business environment, effective management of business processes and ensuring economic security are extremely important for the success of IT enterprises. This article examines the key aspects of economic security and business process management in the context of information technology, enabling analysis, evaluation, and optimization of enterprise activities in this sector. Research Objective. Studying key aspects of economic security and business process management in the context of their optimization in the IT sector, as well as researching methods of business process management and providing practical recommendations that can be useful for IT enterprises to improve their efficiency and competitiveness. Method (methodology). The research methodology involves literature analysis, empirical studies, and the use of analytical, synthesis, modeling, and forecasting methods to gain a deeper understanding of economic security and business process management in the IT sector. General scientific techniques have been utilized, including the analysis of scientific literature addressing issues of economic security and business process management. Empirical studies include the analysis of practical situations in the IT sector, allowing for the examination of specific cases of success or challenges in the field of economic security and business process management. This combination of methods will enable a comprehensive analysis and provide recommendations for improving practices in the IT sector. The results. The research methodology encompasses literature analysis, empirical studies, and the utilization of analysis, synthesis, modeling, and forecasting methods to gain a deeper understanding of economic security and business process management in the IT sector. Empirical research involves analyzing practical situations in the IT sector, allowing for the examination of specific cases of success or challenges in the realm of economic security and business process management. This combination of methodologies enables a comprehensive analysis and provides recommendations for improving business process management practices within the context of economic security in the IT sector Conclusions. The issues of achieving economic security status by IT businesses have been studied and summarized, taking into account their specificities. Methods for assessing the effectiveness of business process management through the use of indicator systems adapted to the IT industry have been generalized. Suggestions have been made for developing performance indicators for IT enterprise business processes to enhance management practices and ensure stability and competitiveness of IT companies within the context of economic security.

In the modern business scenario, organizations are vesting high efforts in managing process sustainability as part of their operations management practices. The global environmental concerns for the welfare of the society have facilitated this change. Research studies have reported Information and Communication Technology (ICT) as one of the prerequisites in developing and maintaining efficient business processes. The process sustainability related initiatives and various processes related regulatory compliances have created the need for sophisticated IT tools like BPM (Business Process Management) and BI (Business Intelligence) in organizations. Thus with the advancement of ICT, a strong desire to enhance the business process performance through BPM and BI applications is felt across organizations. However, there is scant research available on leveraging the advantages of these applications in sustainability development. Therefore, this paper aims to present a conceptual architecture framework using an integrated BPM and BI solution to develop an orientation among practitioners and academicians towards the inclusion of ICT in attaining a sustainable, energy efficient business operations or processes. The framework is based on the literature pertaining to the role of BPM and BI in process sustainability as well as from the inputs of practitioners involved in the field of BPM and BI.

Nowadays, the problem in business process management (BPM) is that BPM systems should both be easy to use for business process developers and be based on a sound formal method. Business process management systems are often based on semiformal modeling techniques such as event-driven process chains (EPC) or UML. Unlike semiformal modeling techniques, the process calculus CSP comes with mature verification sup- port. Surprisingly little work has been done on using CSP for business process modeling and management. In this paper, we present our approach to business process management, which is based on the observation that CSP is well suited not only for specifying business processes and verifying work???ows but also for executing work???ows using our CSP4J framework. We report on a work???ow server, which is specified in CSP and implemented using our CSP4J framework. The server accepts work???ows that are modeled in CSP and also implemented using CSP4J. This allows us to integrate the mature verification support of CSP into both the management system itself and the development process of the end users’ business process definitions.

The aim of the article is to analyze the impact of information technology on the efficiency of business processes in modern marketing. A business process optimization helps an enterprise increase its competitiveness by reducing the time from product development to market launch and reducing production and promotion costs. This helps to enhance the efficiency of marketing strategies and increase the profitability of the enterprise. Optimization of business processes in marketing, in particular through the use of process management, is an important element of the company’s strategy for achieving success and ensuring competitiveness in the market. Information technology plays a key role in today’s progress. Under modern business conditions, information technology becomes a powerful tool for increasing the competitiveness of an enterprise, becomes a necessary component of its management system, an important element of its international activity. The rapid progress of information technologies requires increased attention to the processes of their implementation and use. Ignoring current digital trends can lead to business degradation. By analyzing different types of information technology, such as customer relationship management systems, marketing process automation, analytics systems, internet marketing and mobile technologies, social media instruments, data analytics and machine learning platforms, the article explores how these tools contribute to improving productivity and achieving the strategic goals of enterprise marketing departments. The given examples of specific programs and platforms, their advantages and disadvantages, plus a detailed analysis illustrate the importance of using information technology for the successful implementation of marketing strategies and ensuring the competitiveness of enterprises in the modern business environment. Information technology plays a crucial role in the progress of modern marketing, assisting businesses in improving the efficiency of their business processes and ensuring a high level of competitiveness.

This work considers the optimization and development of business processes in investment. The conditions for the digitalization of the economy actualize the issue of introducing information technologies at all its levels and links. It is proved that information technology is an effective tool for reducing the time for the implementation of individual business processes and in investment. Its use expands the possibilities of exchanging information and its dissemination to the general public, improves the quality of investment tasks and the objectivity of investment decision-making results. Experimental studies have confirmed that the result of its application is the efficiency of obtaining, processing, and analyzing information when making management decisions. The visual content of the results of investment analysis, obtained using automation technologies, facilitates the perception of information, improves the quality of its transmission, and the value of ideas. The continuous development of information technologies in the field of investment is the basis for further scientific and practical research in this area. Based on such considerations, the feasibility of modifying the methodical toolkit of financial calculations in the process of analyzing the effectiveness of investment implementation is justified. Models of the modified internal rate of return on investment and the rate of return on financial management are proposed. Based on their definition, the objectivity of evaluating investments increases, the effectiveness of cash flow management during their implementation is proved. Strengthening the manifestation of crisis phenomena actualize the study of the nature of the occurrence of risks and the degree of their controllability. The approach to assessing investment risks using the β coefficient, the calculation technology, which is a universal tool for assessing the impact of systemic risks at the macro and micro levels, is substantiated.

Business process's performance determine the whole enterprise's economic profit, researching work on business process's optimization is very useful and meaningful. This thesis point out that manager must take the dynamic environment and multiple objectives into account while optimizing the enterprise's business process. Based on the theory of multiple objective optimizations, AHP, and simulation technology, the thesis builds a dynamic simulation model for business process optimization. Firstly the basic concept of business process is introduced. Secondly the framework of simulation model is put forward, the framework include logic of the simulation process and parameters' selection. Thirdly, the thesis researched the business process' s performance evaluation method, and proposed a review model based on AHP, point out that there is a balanced point among time, cost and quality, and the point can help us to find the optimal design of business process. Finally, the thesis provide a experiment to verify the validity of the model put forward by the thesis, and the result prove that the model is effective in optimization of business process.

The article is devoted to development of provisions for securing business flexibility in conditions of war in Ukraine. It is recommended that even during the war Ukrainian companies should strive to follow the scientific approaches to management, including the process approach as one of the most widely used. The article stresses the advantages of process approach to management and Business Process Management as its practical implementation, such as standardization of business processes (allowing companies to continuously follow the optimal way to perform the business process, to automate it and to decrease the variability of its outputs); integration of different functional areas in company’s activity; improved productivity; continuous business process improvement; visibility, transparency and measurability of the company’s activity, allowing to determine and eliminate the root causes of business process failures; clear definition and distribution of duties, roles and responsibilities in the company; improved knowledge management and auditing procedures. Despite the point of view that Business Process Management decreases the business flexibility due to standardization of processes, the article states that being properly designed, business processes must have multiple alternative scenarios, allowing to quickly changing the way the business process is performed and thus improving its flexibility. But even if a company was not prepared for the scenario of war, it can follow the recommendations provided in this article in order to secure the flexibility of its entire business and separate business processes. Such recommendations include actualization the key reference points in the company’s activity (goals, customers, suppliers, products, etc.); identification of the most problematic business processes affected by the war; development or change of the business process descriptions, which must be more or less detailed depending on the level of process, its technological variability and the level of uncertainty in environment; reviewing the requirements to business processes outputs and inputs; and reviewing the business rules related to changes in business processes.

The article substantiates the role of decision-making in the strategic business process management system as a key tool for enhancing enterprise efficiency and competitiveness in the context of sustainable development. It is shown that the combination of the resource-based view, the process management model, and the Balanced Scorecard concept forms a methodological basis for building an integrated organisational and economic mechanism. The authors generalize domestic and foreign approaches to interpreting the essence of strategic business process management, its structural blocks and functions, and identify research gaps related to the insufficient integration of decision-making tools with sustainable development goals and the provision of enterprises’ economic security. The purpose of the study is to theoretically justify and systematize the structural and functional foundations of decision-making within the strategic business process management system, to strengthen enterprises’ competitive positions in a turbulent external environment. The methodological framework is based on systems, process, and resource-based approaches, as well as methods of logical–structural analysis, synthesis, and theoretical modelling. The paper proposes the authors’ vision of the structure of strategic business process management, which includes target, functional, resource, and control blocks, along with the corresponding analytical, coordination, innovation-oriented, and control–corrective functions. It is argued that the consistency of these blocks and functions forms a closed cycle of strategic management – “goals – resources – implementation – control” – within which managerial decisions ensure the adaptability, innovativeness, and resilience of business processes. The study demonstrates that a systemic approach to decision-making in strategic business process management strengthens economic security, reduces risks, shapes an innovative organisational culture, and achieves the enterprise’s sustainable development goals. Keywords: strategic management, planning, business processes, resources, competitiveness, methods, innovation, sustainable development, system, efficiency, monitoring, scenarios.