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  • УПРАВЛІННЯ ІННОВАЦІЙНО-ІНВЕСТИЦІЙНИМИ ПРОЄКТАМИ ПІДПРИЄМСТВА В КОНТЕКСТІ СТАЛОГО РОЗВИТКУ
  • https://doi.org/10.60022/3(3)-8sCopy DOI Icon

УПРАВЛІННЯ ІННОВАЦІЙНО-ІНВЕСТИЦІЙНИМИ ПРОЄКТАМИ ПІДПРИЄМСТВА В КОНТЕКСТІ СТАЛОГО РОЗВИТКУ

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Abstract

The article explores the theoretical and methodological principles of managing innovation and investment projects of enterprises in the context of ensuring sustainable development. The economic essence of innovation and investment projects is revealed and their role in the modernization of production, the introduction of new technologies and increasing the efficiency of economic activity of enterprises is determined. The main principles and functions of management of innovation and investment projects are analyzed, as well as the features of the integration of innovation and investment components into the system of strategic management of the enterprise. Considerable attention is paid to revealing the essence of the concept of sustainable development and substantiating the relationship between the economic, environmental and social components of the enterprise’s activity. It is proven that innovation and investment projects are an important tool for implementing strategic changes aimed at increasing the resource efficiency of production, introducing environmentally friendly technologies and ensuring the social responsibility of business. Modern approaches to the management of innovation and investment projects and sustainable development of the enterprise are summarized, in particular, the systemic, process, strategic, innovative, risk-oriented, integration and stakeholder approaches. Conceptual provisions for the formation of a mechanism for managing innovation and investment projects of an enterprise are proposed, taking into account the principles of sustainable development, which provide for the integration of criteria of economic efficiency, environmental safety and social effectiveness into the system of planning, implementation and control of project activities. The implementation of the proposed approaches will contribute to increasing the efficiency of innovation and investment activities of enterprises, strengthening their economic sustainability and ensuring long-term sustainable development.

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