Crafting the Compelling User Experience

The effectiveness of user experience design is dependent on many factors including complete and accurate contextual information, design approaches, and methods followed. The recent HCI literature clearly shows that there is a growing research interest on integration of User Experience (UX) design and agile software development. A framework based on design thinking is proposed that enhances the current user experience design by integration of three design approaches - design thinking, designing for user experience and agile software development. These three different design approaches of the framework complement each other to benefit effective derivation of contextual requirements that include functionality of the system as well as aspects of total user experience based on the shared understanding gained from stakeholders in the context. Implications of each design approach on stakeholders and the context are discussed in detail to show the significance and value of the proposed framework on the whole design and design process. It is expected that the proposed framework is capable of enhancing the design quality and user experience of products, systems, and services created through agile software development approaches.Keywordsuser experienceagile software developmenthuman-centered designhuman-computer interactiondesign thinking

Traditional screen-based interfaces are evolving into a new era due to rapid technological advancements and shifting user needs. At the core of this evolution lies Anderson's 1989 vision of computer technology becoming transparent and invisible to the user. Similarly, in the mid-1990s, Weiser laid the foundation for this transformation by arguing that the fundamentals of human-computer interaction should be reconsidered. He proposed that a “disappearing” or “invisible” form of computing offers a more natural and manageable mode of interaction between humans and machines. In the 2000s, Rosalind W. Picard contributed to this discourse by asserting that, if computers are to engage in natural interactions with humans, they must be equipped with the ability to recognize, understand, and even express emotions. She advocated for computers that not only respond to user commands but also proactively act based on the user’s emotional and physiological states. These perspectives collectively form the foundation of the concept of Screenless Interfaces. With the proliferation of the Internet of Things (IoT) and the advancement of human-machine interaction, user experiences that do not require screens are gaining prominence. Screenless Interfaces engage users through alternative sensory inputs such as voice, touch, motion, and other perceptual modes. These interactions provide users with natural, responsive, and personalized experiences, opening new possibilities in the field of User Experience (UX) Design and fostering direct relationships between users and systems. The aim of this study is to define the concept of Screenless Interfaces, which has become increasingly integrated into contemporary life, and to examine their impact on User Experience Design. To this end, a literature review is conducted to analyze the recent history of Screenless Interfaces and to explore their relationship with UX. Additionally, through the analysis of films and television series, the study discusses the innovative contributions and potential interface designs that Screenless Interfaces may offer to future interaction products. By presenting its findings, the study seeks to shed light on the concept and future of Screenless Interfaces, and to articulate their connection with User Experience Design.

Teaching user experience (UX) design has increasingly become a virtual process. This is particularly true for instructors running online synchronic courses due to the impact of the recent pandemic. A large portion of user research study, which is the backbone of UX design, is now undertaken using non-contact modes and conducted through online tools and methods to facilitate students learning this critical piece of UX design.User research study is essential to UX design. It leads to creativity and inspires design thinking. To fulfil their coursework on user research study, students explored online resources and utilised remote user research tools, such as online card sorting for user-centred information architecture and a web-based eye tracking machine learning tool for information hierarchy.Even though it lacked physical human interaction, using online user research tools in our experience was found to be accessible and effective and produced satisfactory learning results. This paper shares the experience of the online synchronic teaching of a UX design course at a state university and calls for an open discussion for utilising online tools in UX design education, which holds potential for becoming a new normal in academia in the post-pandemic era.KeywordsCovid-19User experience designGraphic designOnline user research toolsDesign pedagogy

The purpose of the research is to substantiate information architecture as a modern professional competence of information and library specialists and to analyse its formation through the prism of synergy between library sciences and UX design. Research methodology. General scientific methods of cognition (analysis, synthesis, comparison) were used for the theoretical justification of the synergy between library sciences and UX design. Content analysis of scientific sources and a descriptive-analytical method were used to generalise the experience of integrating the educational component ‘Information Architecture’ into the educational process. The scientific novelty lies in the theoretical justification of information architecture as a synergistic professional competence that arises at the intersection of library science and UX design. Essential interdisciplinary skills for information and library specialists to create user-friendly digital resources have been identified. For the first time, the integration of the educational component “Information Architecture” into the training program for specialists has been summarised and presented, confirming its practical significance. Conclusions. Information architecture is a vital modern professional skill that connects traditional library science with user experience (UX) design principles. By incorporating information architecture into educational programs, we promote an interdisciplinary approach to specialist training. This integration enables future professionals to create effective and intuitive digital information environments. As a result, it expands their career opportunities and improves their capability to manage complex digital information resources.

BackgroundAging is associated with various challenges, especially concerning mobility. Transportation planning e-tools are currently available to provide older adults with real-time travel information and help them choose trip options. However, many older adults find them challenging to use, as they are not tailored to their specific needs, such as lack of accessibility to the different means of transportation. It is necessary to identify knowledge gaps about design based on older adults’ experience using transportation planning e-tools.ObjectiveThis study aims to identify knowledge gaps regarding the user experience design and its evaluation for older adults using transportation planning e-tools.MethodsA scoping review of the scientific literature was conducted, based on Arksey and O’Malley’s guidelines. The search covers sources published in English from January 2002 to October 2022 through 7 scientific databases, including MEDLINE, AgeLine, CINAHL, SCOPUS, ProQuest, IEEE Explore, and TRID (Transportation Research International Documentation), and was updated in October 2023. Data selection and extraction were performed by the first author and were co-validated by 2 co-authors. The identified sources were analyzed based on source characteristics (authors, year of publication, title of the article, source of article, country, and context of the studies), the purpose of the studies (objectives and study orientation), and the mapping of the methodology and evaluation of user experience (design approach, setting, type of data collection and analysis, type of usability evaluation, and sample size). Both descriptive-analytical methods and thematic analysis were used to analyze the categorized data.ResultsOverall, 1905 sources were identified through databases, and 40 sources were selected for full-text analysis. Data analysis revealed in recent years that there has been significant growth in e-tools designed for older adults, but only 2 studies were related to the field of transportation. In total, 12 studies aimed to evaluate user experience, and 22 studies focused on a user-centered design approach. Most of these studies (n=31) were carried out in a laboratory setting, using summative usability evaluation (user-based testing). The System Usability Scale (SUS) was the most prevalent tool (15 studies) to measure user efficiency and satisfaction. However, no studies have been found that specifically aim to improve the mobility experience of older adults using an age-friendly transportation planning e-tool in a real-life context.ConclusionsThere is a lack of studies assessing older adults’ experience when using transportation planning e-tools in real-life situations. To bridge this gap, a participatory approach is necessary to better consider the needs of older adults in a real-life context and create age-friendly design guidelines for the development of transportation planning e-tools. This will not only enhance their user experience in trip planning but also promote their social engagement by improving their mobility.

The alignment of User Experience (UX) design and business strategy is now a primary factor in the success of organizations operating in the current, competitive digital environment. Salesforce is a renowned Customer Relationship Management (CRM) system that consistently facilitates the processes of customer engagement, sales, and service. Nonetheless, to get the most out of it, a well-designed UX strategy must be developed to help it keep up with the business-wide goals. This paper gives a systematic process of coming up with and transforming a salesforce UX design strategy such that it fulfils outlined objectives of a particular organization. We discuss the importance of stakeholder analysis, persona creation, UX design principles, agile iteration, and Salesforce Lightning Design System (SLDS) integration. The research design is perceived as a combination of qualitative understandings, case studies, and empirical research, aimed at observing gaps and offering solutions. The presented key issues are user adoption, data visualization and optimization of tasks and cross-functional team cooperation. The proposed strategy illustrates positive differences in customer satisfaction, workflow efficiency, and Return on Investment (ROI) that will be quantifiable due to the consideration of a combination of design thinking, Human-Centered Design (HCD), and business analysis. UX evaluation metrics and KPIs used to determine impact are also analysed. The article serves the field of knowledge by providing practitioners and researchers with a step-by-step method for designing UX in enterprise CRM systems, aligning the needs of users with business performance metrics

We describe two cases of open user experience (UX) design using the Firefox web browser and OpenOffice.org office suite as case studies. We analyze the social complexity of integrating UX practices into the two open source projects using activity awareness, a framework for understanding team performance in collective endeavors of significant scope, duration, and complexity. The facets of activity awareness are common ground, community of practice, social capital, and human development. We found that differences between the communities include different strategies for community building, UX status in the community, type of open UX design, and different ways to share information.KeywordsUser experienceopen UX designFirefoxOpenOffice.orgdesignFLOSSopen sourceactivity awarenesscomplex teamwork

This conceptual research paper aims to explore the integration of Search Engine Optimization (SEO) and User Experience (UX) design in the context of website usability. With the increasing importance of websites in attracting and engaging users, understanding the relationship between SEO practices and UX design principles becomes crucial. This paper examines the potential benefits and challenges associated with integrating SEO and UX design, proposing a framework for optimizing website usability while enhancing search engine visibility. The conceptual exploration emphasizes the need to strike a balance between SEO and UX design to create user-centered websites that achieve high rankings in search engine results pages (SERPs).

Design thinking works well in user experience (UX) design, but there are few empirical studies on it. Thus, a systematic literature review is needed to understand the research topic better and recommend future research. The review followed the PRISMA 2020 Statement. The selected database is Scopus as it covers reputable publications. The search terminology is “design thinking” AND “experience” OR UX AND app OR application. The final set consisted of 10 publications. According to the Scopus Database, there was a significant increase in research studies on this topic from 2012 to 2022. The trend has continued to increase, indicating that research on design thinking approaches in UX design has become a hot topic for research and discussion. This paper found that Design Thinking is an essential component of user experience design and is used across various topics and industries. However, graphic design remains an unexplored area for research, presenting opportunities for further study. Keywords: design thinking, user experience, systematic literature review

With rapid advancements yet ongoing debate, Generative Artificial Intelligence (GenAI) is reshaping the design field. This paper explores how AI impacts various aspects of user experience (UX) design, from creative tasks to research activities. To clarify and analyze these developments, the paper introduces the AI4UX framework, which captures the complex relationship and multiple scenarios between design practitioners and AI. This framework highlights the dual role of GenAI as both a material and a tool, examining its implications in creative design and research contexts. Through the AI4UX lens, we further explore how to view and assess the integration of GenAI into UX design, with both the opportunities and challenges it presents. First, GenAI is explored as a design material, with a focus on end-users’ perceptions of intelligence. Next, we highlight the importance of protecting human creativity when AI is used as a design tool. For researchers, the need for meaningful transparency is emphasized when using AI as a research tool. We also discuss GenAI’s potential as an intelligent evaluation agent in supplementing real users. Following this, we consider the future possibilities of AI-empowered UX research. Lastly, based on the AI4UX framework, we explored the heightened competency requirements for design practitioners in the era of AI, aiming to capture emerging design paradigms. This framework provides a foundation for understanding how the design industry and academia adapt to these transformations. We aim to empower design students and practitioners to better understand how to navigate AI’s evolving role in design, while ensuring the core principle of human-centered design is consistently upheld.

Companies in all businesses need efficient and user-friendly tools for experience design in a fast-paced digitalized world searching for sustainability. Although there are hundreds of methods and models in the interdisciplinary area of experience design, a general methodological framework for capturing the user experience as a personal outcome of the interaction with digitalized products and services into the value proposition of a business model is missing. In this paper, we develop a methodological framework for service design that guides the experience design process, aiming to enrich the value proposition with user experience in a business model. The framework is developed by integrating the fields of user experience design, service design, and business model design based on the notion of service-dominant logic and following design science principles. The framework is evaluated according to the design science methodology by applying multiple case studies in seven small and medium-sized companies in Croatia.

The article analyzes that the user experience design requires effort and investment. Improving the user experience can increase sales, improve customer loyalty, and create a good image for the company. The user experience strategies such as the user research, prototyping, and continuous improvement can be used to create product designs that meet users’ needs and improve their experience. A successful user experience design is critical to a product’s success, as providing a good experience makes users more likely to become loyal customers and recommend the product to their friends. A well-designed user experience can help increase product sales, improve the user experience, and reduce the number of support requests. To ensure a good user experience, it is necessary to follow certain design principles and use the right strategies. A good product without design is not enough – it is important that it is convenient to use and meets the needs of users. A scientific question. How to improve the user experience design of the e-store? The authors of the article aim to investigate the peculiarities of the user experience design of the e-store. The article was prepared on the basis of the analysis of scientific literature and the analysis of interview data. A semi-structured interview method was used.

An optimized User Experience (UX) design plays a significant role in creating a comfortable browsing experience, ensuring good accessibility, and enhancing user satisfaction. This study analyzes the UX design of the Info Loker Karawang website by applying the User-Centered Design (UCD) method and evaluating the resulting prototype using the System Usability Scale (SUS) to assess the website’s ease of use. The UCD method was selected because it places the user at the center of the design process, enabling the development of solutions that align closely with users’ needs, expectations, and characteristics. This approach has proven effective in producing relevant and intuitive interfaces through stages of analysis, design, and evaluation involving active user participation. Following the design phase, the prototype was tested using the SUS instrument to measure how well the design solution met usability and user satisfaction criteria. The evaluation results indicate that applying UCD in website design significantly improves usability, achieving a SUS score of 72.5, which falls into Grade B and is categorized as “Good” on the adjective rating scale. This research provides insights into the importance of user-centered approaches in website development and demonstrates the effectiveness of SUS in evaluating and measuring the success of UX design outcomes.

A growing number of organisations are relocating from traditional office environments to flexible office environments (FOEs) such as ‘combi’ or ‘activity-based’ offices. Research efforts are being dedicated to understanding the challenges and benefits that these office designs represent. Yet, there is a gap between design research and practice that limits innovations in FOE design and smears the overall user experience at work. This paper addresses the exploration of design opportunities for artefacts and spaces enabling positive user experience (UX) in FOEs together with experts from a relevant European actor in the office furniture sector. First, an explorative workshop was conducted to understand practitioners’ perspective and priorities when designing for FOEs. Findings from previous research work by the authors plus the workshop results were used to propose and discuss four ‘Design for UX’ areas worth of further exploration. Among these, the UX of control in FOEs was chosen, and a subsequent workshop was conducted to deepen into the matter. The last session concluded with the formulation of a specific UX proposal to be developed in the near future. The value and originality of this paper reside in two aspects: (i) a UX approach that relies on the ‘innovation of meaning’ and splits from a creative problem-solving mainstream; and (ii) a collaboration between user-centered design research and product development practice that enable the alignment of resources and strategies in the benefit of users and innovation.KeywordsUser experienceDesign for UXExploratory sessionsDesign opportunitiesFlexible officesUser researchProduct development

An alternative solution for Indosport, considering the increasingly advanced smartphone development and also followed by the rapid growth of its users in Indonesia. The purpose of this study project is to produce a product in the form of a user interface (UI) and user experience (UX) design in helping to realize targeted mobile applications and not forgetting to apply the principles of visual communication design namely unity and variety, hierarchy, contrast, proportion and balance. The UI and UX design methods go through several stages of work in sequence: pre-production process, production process, and post-production. This design results in UI and UX designs that are equipped with user flow, interface designs, illustrations and prototypes. The main page of the Indosport mobile application is News, Activity, Calendar, and Profile which later on these pages there are several features that are different from the previous page. The making of this UI uses several visual languages such as medium close up, full shot, long shot, close up and medium long shot in the image section contained in the article as well as the depiction of field styles used to almost all visual UI elements. Using several principles in design, namely time to learn, speed of performance, rate of errors by users, retention over time, and subjective satisfaction. The resulting design forms will be distributed directly to the Research and Development division and the IT division from Indosport to be made a native.