Developing SWOT Analysis from Customer Satisfaction Surveys

This paper applies a SWOT (strengths, weaknesses, opportunities and threats) analysis to groundwater resources management of a coastal aquifer in northern Greece typical of those subjected to seawater intrusion. SWOT analysis is found to be a useful managerial tool, incorporating interdisciplinary issues – engineering, scientific, legislative, economic and social – which are difficult to quantify, in order to identify the main environmental problem of the study area, which is overexploitation of the groundwater resources (and seawater intrusion as a consequence). Based on the main outcomes of the SWOT model, specific countermeasures are suggested in order to combat the over-pumping of the aquifer's resources which leads to overexploitation of the groundwater potential.

A survey was undertaken for SWOT (Strength, Weakness, Opportunity and Threats) analysis of rabbit production system in Thrissur and Malappuram districts of Kerala. Sixty rabbit units were selected randomly from the rabbit farmers of the two districts. The rabbit units were classified as small (1-10 doe unit) and medium (>10 doe unit). Thirty farms from each category were selected for SWOT analysis to assess internal and external factors affecting the viability and sustainability of rabbit farms in Kerala. The SWOT factors had Kendall’s ‘W’ value ranging from 0.005 to 0.017 and 0.006 to 0.069 respectively for the small and medium rabbit farms. Based upon outcomes, most important strengths and opportunities could be combined to formulate a functional strategy that can vitalize the rabbit production systems

SWOT (Strengths, Weaknesses, Opportunities and Threats) analysis is one of the most widely used strategic planning and decision making tool. However, it still has some structural problems such as the lack of prioritization of the alternatives, and too many extractable strategies. In this paper, we suggest a new approach to ranking the strategy alternatives via the SWOT analysis by making use of the Axiomatic Fuzzy Set (AFS) theory to find the best description of the alternatives and use the Evidential Reasoning (ER) approach in the light of AFS to rank the alternatives. The advantages of using the hybrid method (AFS theory and ER approach) to rank the alternatives are that: arbitrary “values in between” of the Expected Utilities are avoided; Decision Makers (DMs) do not need to give subjective judgments to the values of the degree of belief but instead, degrees of belief are directly obtained from the database via AFS theory. A comparison analysis with previous methodologies is made, and it is shown than the proposed hybrid methodology provides a far higher flexibility and effectiveness.

In this paper, a quantitative multicriteria futuristic fuzzy decision hierarchy (MFFDH)-based SWOT (strengths, weaknesses, opportunities and threats) analysis has been carried out to determine priorities among significant factors related to tourism's internal and external environment. In MFFDH model, the fuzzy logic is combined with analytic hierarchy process (AHP) to overcome the uncertainty in decision making process. The utilization of MFFDH with SWOT yields analytically determined priorities for the factors included in SWOT analysis and makes them more commensurable. The hybrid method has been applied in connection with a case study on tourism industry in Agra (India) and result indicates that the factors related to tourism's internal environment (strengths and weaknesses) are relatively more important than external factors (opportunities and threats). In addition, strengths group turned out to have the highest priorities while threats group have the lowest priorities.

This article summarizes the use of SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis and subsequent action planning as a tool of self-assessment to meet CAS (Council for the Advancement of Standards in Higher Education) requirements for systematic assessment. The use of the evaluation results to devise improvements to increase the effectiveness of the program and its services fulfills Part 13: Assessment and Evaluation of the CAS standards. Professional tutors in the reading, writing, and mathematics developmental laboratories of the Learning Resource Center (LRC) of Lincoln University, Pennsylvania welcomed the use of SWOT analysis and developed an evidence-based action plan to increase the effectiveness of the program.

While South Africa has the necessary legislative and policy frameworks in housing and other sectors that could have contributed to the development of co-operative housing approach, little is done to promote it. To that end, this paper provides the SWOT (Strength, Weaknesses, Opportunities and Threats) analysis of 6 housing co-operatives in South Africa. Based on the data generated from the multi-case study conducted and the administration of self addressed questionnaires, a SWOT analysis was done in order to identify the strengths, weaknesses, opportunities and threats to the housing co-operatives, with a view to developing sustainable strategies. Results from the study shows that the housing co-operatives are faced with many threats arising from the external environment and many weaknesses arising from the inadequate internal resources and circumstances. One of the strategies proposed is that there should be formulation and implementation of appropriate policies and legislation beneficial to the housing co-operatives by the government.

The SWOT (strengths, weaknesses, opportunities, and threats) analysis is a framework used to evaluate a company’s competitive position and to develop strategic planning. In the competitive dental sector, it can aid dentists in identifying and analyzing internal strengths and weaknesses, as well as external opportunities and threats. This study focuses on senior dental students of the Department of Dentistry at the National and Kapodistrian University of Athens, Greece, aiming to scrutinize their use of SWOT analysis and assess its application as a tool for evaluating entrepreneurial goals and making career decisions in dental entrepreneurship. The research sample comprises 116 senior dental students (N1) in the final undergraduate year of their dental education, with data collection accomplished through the administration of an e-questionnaire during the obligatory course of “Organization and management of dental practices” in December 2023. The data extracted from the SWOT analysis encompass internal and external factors, gender distinctions, and outcomes derived from Stepwise Binary Logistic Regression concerning predictor markers. The results from the SWOT analysis of 114 valid questionnaires (N2), revealed that participants identified communication skills (50%) and organization skills (49.10%) as their primary strengths, followed by favorable personal traits contributing to goal success (36%). Weaknesses predominantly centered around emotional and personal traits like anxiety (41.20%) and other characteristics, alongside practical challenges such as lack of initial capital (24.60%). Main opportunities included collaboration with experienced dentists (33.30%) and access to training programs (27.20%), while economic instability in Greece (77.20%) and the saturated dentist profession (26.30%) were perceived as significant threats. Gender differences were notable, with female dentists more likely to report organization skills as a strength and anxiety as a weakness. Values such as industriousness, persistence, and ethics were commonly shared, with actions focusing on training programs (57.9%) and gaining experience with experienced dentists (29.8%). Cluster analysis identified two subgroups, with one emphasizing utilizing all available options (n = 49) and the other prioritizing on gaining professional skills and experience (n = 65). Logistic regression indicated that participants valuing industriousness were less likely to explore all available options, while those recognizing personal traits were more likely to do so. The study’s outcomes highlight key predictor factors linked to a proactive orientation in career decision-making among senior dental students. These insights offer valuable implications for educational institutions and career counselors.

Regional energy planning through SWOT analysis and strategic planning tools.: Impact on renewables development

This study presents a strategic assessment of geothermal energy development in the Canary Islands through the application of a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis. Rather than focusing exclusively on geothermal resource characterization, the work aims to evaluate the broader set of conditions that influence the feasibility and sustainability of geothermal deployment in the context of these volcanic islandsThe SWOT framework integrates geological, technical, regulatory, socio-economic, and environmental factors relevant to the Canary Islands. Identified strengths include the volcanic nature of the archipelago, evidence of relatively high geothermal gradients, and the inherent advantages of geothermal energy as a stable, low-carbon, and dispatchable renewable source. These characteristics are particularly valuable for isolated island energy systems with limited interconnections and high shares of intermittent renewables. Key weaknesses are associated with high exploration risk, limited subsurface data availability, substantial upfront investment costs, and the lack of a consolidated regulatory and institutional framework specifically designed for geothermal development.Opportunities are identified within the broader context of the ongoing energy transition. Geothermal energy could contribute to diversifying the renewable energy mix, enhancing energy security, and reducing dependence on imported fossil fuels. Additional opportunities stem from the potential for direct-use applications, sector coupling, and integration with desalination and industrial processes. Moreover, the Canary Islands’ status as a European outermost region provides access to specific funding mechanisms and research programs, which could facilitate pilot projects and demonstration initiatives. Successful development could also position the archipelago as a reference case for geothermal exploitation in other volcanic island regions. Conversely, the analysis highlights several threats that may hinder progress, including public concerns related to geological risk, environmental restrictions in protected areas, competition from rapidly expanding solar and wind technologies, and uncertainty in long-term energy planning. Institutional fragmentation and lengthy permitting procedures are also identified as significant external constraints.By systematically organizing internal and external factors, the SWOT analysis offers a structured overview of the challenges and prospects for geothermal energy development in the Canary Islands. The results underline the importance of strategic planning, risk mitigation instruments, stakeholder engagement, and targeted policy support to translate geothermal potential into viable and sustainable projects. This study demonstrates the value of SWOT analysis as a decision-support tool for guiding geothermal development in the Canary Islands.

Design of a SWOT Analysis Model and its Evaluation in Diverse Digital Business Ecosystem Contexts

The increasing trend of food waste is one of the serious challenges throughout the world. The purpose of this study is to investigate the status of edible oil waste (EOW) from farm to table using the SWOT (strengths, weaknesses, opportunities, and threats) analysis in Iran (2021). First, semi-structured, interviews were conducted with 11 experts in the edible oil industry. Then a cross-sectional study was done on 40 restaurant managers through telephone interviews about the restaurant’s discarded edible oils. Finally, an online study was undertaken among 121 households regarding their waste cooking oil at home. Two categories in five themes with 20 subthemes were explored based on the participant’s perspectives. Lack of up-to-date knowledge and appropriate technology were the main reasons for making waste from farm to factory. EOW is used optimally in other industries. The results showed that 92% of the restaurants sell the EOW for poultry feeds without refinement. The majority of the households [52%] throw EOW in the garbage and 21% dump their discarded oils in the sewage. By SWOT analysis, the challenges of EOW from farm to table were identified. There is no specific policy plan for collecting and recycling EOW. The waste oil used in poultry feed without refinement can enter the human body and the possible oxidation toxicity of this waste can pose public health risks. Policymakers can use the SWOT analysis for setting laws and regulations for EOW to ensure its safe disposal and promote its use for biodiesel to provide a healthy community.

Marine conservation tourism and the Giant Pacific Octopus: A SWOT analysis of two public engagement programs and the viability of a hybrid program at the Seattle Aquarium, Washington, USA

Strengths, weaknesses, opportunities and threats (SWOT) matrix is one of the most used tools for strategic planning, specially in the stage of extracting strategies. While the use of SWOT analysis is quite common and popular, it still continuous to have certain structural problems such that: the lack of considering uncertain and boolean (two sided) factors, lack of prioritization of the factors and too many extractable strategies. In this paper, we deal with the analytic hierarchy process (AHP) to find weights of SWOT groups and weights of sub-factors within each groups; and we make use of the technique for order preference by similarity to ideal solution (TOPSIS) methodology to determine strategies priority. In addition, in order to deal with uncertainty and vagueness, we incorporate axiomatic fuzzy set (AFS) theory instead of traditional fuzzy set theory. AHP and TOPSIS are applied to the light of AFS theory. The advantages of dealing with AFS theory in the proposed approach are that: it can directly be applied to the data, the features of the data-sets can be mixed; however, the traditional fuzzy set theory deals with fuzzy numbers and it’s clear that different fuzzy numbers will lead to different results; hence the inconsistency of previous methodologies, described in the literature, copes with the methodology proposed in this paper.

Strengths, weaknesses, opportunities, and threats (SWOT) analysis indicates a framework for helping the researchers or planners to identify and priorities the business's goals, and to further identifies the strategies of achieving them. SWOT analysis is a technique to analyze the Strengths, Weakness, Opportunity, and Threats of business. In all countries, farming practices have vital role to food security. Population growth is the major reason for increased food demands and it puts additional pressure on the natural resource. Countries with rapid population growth face especially difficult challenges in ensuring food security. Therefore, using SWOT analysis identify strategies for agricultural development especially in farming systems and helping the researchers or planners to management and priorities them for achieving food security. The location of research was rural areas of Shadervan district of Shouahtar Township, Iran. The population of study was wheat farmers (N=1950). The sample size (n=165) selected by random sampling. Based on the results of SWOT, strategies for farming system management were prioritized. It include: development of poor local market opportunities and infrastructure, planting of crops with high economic values, development of governmental supports, preparing strategic plans to development organic farming, considering quality of crops, considering farm sustainability indexes, using sustainable water resources management and development of extension programs based on farmers needs. Key words: SWOT, farming, management.

This study aims to develop a comprehensive analysis of competitive strategies for the food and beverage business at Kios La Galigo, with a particular focus on increasing sales turnover amid the growing and intense competition in Makassar City. The research was conducted on the Small and Medium Industry (IKM) of Kios La Galigo, located in Makassar, using a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis approach to identify and formulate alternative strategic options that the company can apply to strengthen its market position. Through the SWOT analysis, the study identified internal strengths and weaknesses, as well as external opportunities and threats that affect the company’s competitiveness. As a result, seven alternative strategies were developed, offering various approaches that Kios La Galigo could consider to improve its business performance and sustain growth in a challenging market environment. To determine which strategies would be the most effective, the Quantitative Strategic Planning Matrix (QSPM) was used to prioritize and evaluate the attractiveness of each alternative. Based on this analysis, two main strategies were selected as the most suitable for implementation. The first recommended strategy is to maintain and improve the quality of both products and customer service, which is essential for customer satisfaction and loyalty. The second strategy is to expand partnerships with distributors, aiming to increase market reach and strengthen the company’s distribution network for better operational efficiency.