Intelligent Opinion Mining and Sentiment Analysis Using Artificial Neural Networks

Emotion detection (ED) and sentiment analysis (SA) play a vital role in identifying an individual’s level of interest in any given field. Humans use facial expressions, voice pitch, gestures, and words to convey their emotions. Emotion detection and sentiment analysis in English and Chinese have received much attention in the last decade. Still, poor-resource languages such as Urdu have been mostly disregarded, which is the primary focus of this research. Roman Urdu should also be investigated like other languages because social media platforms are frequently used for communication. Roman Urdu faces a significant challenge in the absence of corpus for emotion detection and sentiment analysis because linguistic resources are vital for natural language processing. In this study, we create a corpus of 1021 sentences for emotion detection and 20,251 sentences for sentiment analysis, both obtained from various areas, and annotate it with the aid of human annotators from six and three classes, respectively. In order to train large-scale unlabeled data, the bag-of-word, term frequency-inverse document frequency, and Skip-gram models are employed, and the learned word vector is then fed into the CNN-LSTM model. In addition to our proposed approach, we also use other fundamental algorithms, including a convolutional neural network, long short-term memory, artificial neural networks, and recurrent neural networks for comparison. The result indicates that the CNN-LSTM proposed method paired with Word2Vec is more effective than other approaches regarding emotion detection and evaluating sentiment analysis in Roman Urdu. Furthermore, we compare our based model with some previous work. Both emotion detection and sentiment analysis have seen significant improvements, jumping from an accuracy of 85% to 95% and from 89% to 93.3%, respectively.

Intelligent systems currently have been proven to provide more benefits on various aspects of human life. One of them is sentiment analysis (SA) approach. SA is a mathematical approach that allows machines to analyze the opinion polarity of the statements or documents. Generally, SA is utilized to observe the tendency of public opinion on an issue. SA can also be used on e-commerce to analyze the trend of customer statements toward a product based on the reviews given by them. Thus, SA will help e-commerce business owners to know the level of acceptance toward offered products. In this paper, we try to evaluate the artificial neural network (ANN) algorithm in conducting a SA of electronic products reviews. In this study, the ANN was designed using 1 input layer, 1 hidden layer consisting of 10 neurons, and 1 output layer consisting of 2 neurons. Our experimental results showed that the ANN had a fairly high accuracy and precision while conducting SA toward electronic products reviews that have been carried out, i.e. 70.80% and 71.07% respectively. Hence, ANN is very possible to be applied to intelligent systems that are tasked to assist e-commerce business owners in conducting SA toward feedback provided by the customers.

Social media is emerging rapidly on the internet. This media knowledge helps people, company and organizations to analyze information for important decision making. Opinion mining is also called as sentiment analysis which involves in building a system to gather and examine opinions about the product made in reviews or tweets, comments, blog posts on the web. Sentiment is classified automatically for important applications such as opinion mining and summarization. To make valuable decisions in marketing analysis where implement sentiment classification efficiently. Reviews contain sentiment which is expressed in a different way in different domains and it is costly to annotate data for each new domain. The analysis of online customer reviews in which firms cannot discover what exactly people liked and did not like in document-level and sentence-level opinion mining. So, now opinion mining ongoing research is in phrase-level opinion mining. It performs finer-grained analysis and directly looks at the opinion in online reviews. The proposed system is based on phrase-level to examine customer reviews. Phrase-level opinion mining is also well-known as aspect based opinion mining. It is used to extract most important aspects of an item and to predict the orientation of each aspect from the item reviews. The projected system implements aspect extraction using frequent itemset mining in customer product reviews and mining opinions whether it is positive or negative opinion. It identifies sentiment orientation of each aspect by supervised learning algorithms in customer reviews.

Implicit sentiment analysis is an important part of sentiment computing, especially sentiment analysis based on deep learning has become a research hotspot in recent years. In this paper, convolutional neural networks are used to extract text features, combined with long-term and short-term memory network (LSTM) structure to extract context information, and add attention mechanism to the network to construct a new hybrid neural network model to achieve implicit emotion for text analysis. The hybrid neural network model extracts more meaningful sentence semantic and structural hidden features from the word-level and sentence-level hierarchies, respectively, and pays attention to the features with a large emotional contribution rate through the attention mechanism. The classification accuracy rate of the model on the public implicit sentiment dataset has reached 77%. The research of implicit sentiment analysis can improve the effect of text sentiment analysis more comprehensively, and further promote the application of text sentiment analysis in the fields of knowledge embedding, text representation learning, user modeling and natural language.

Interpreting and explaining complex models such as ensemble machine learning models for opinion mining is essential to increase the level of transparency fairness and reliability of positive and negative opinion prediction results. Although ensemble learning models offer significant benefits, their lack of interpretability poses a major challenge in understanding the rationale behind their prediction, creating a complex problem related to the interpretation of the model. There is also limited research on developing ensemble learning models that describe the internal function and behavior of the model. In this paper, we propose a new approach for opinion mining with random density forest interpretation to provide explanatory power in opinion mining. Using the Local Interpretable Model-agnostic Explanation (LIME), we further interpret the random density forest model leading to the prediction of opinion polarization in opinion mining according to specific domains related to online reviews of restaurants and hotels. It has demonstrated accurate results in terms of the contribution of opinion features in mining the overall opinion. In addition, we also compared the probability density of opinion feature words and were interested in the contribution of essential features to the results. Model prediction using the SHAPLEY value, based on the interaction value of opinion feature words, has shown the level of influence in predicting positive or negative opinion polarization results. Empirical results show that the proposed system tries to explain efficiency.

The contemporary speed at which opinions move on social media makes them an undeniable force in the field of opinion mining (OM). This may cause the OM challenge to become more social than technical. This is when the process can determinately represent everyone to the degree they are worth. Nevertheless, considering perspectivism can result in opinion dynamicity. Pondering the existence of opinion dynamicity and uncertainty can provide smart OM on social media. This study proposes a neutrosophic-based OM approach for Twitter that handles perspectivism, its consequences, and indeterminacy. For perspectivism, a social network analysis (SNA) was conducted using popular SNA tools (e.g., Graphistry). An influence weighting of users was performed using an artificial neural network (ANN) based on the SNA provided output and people’s reactions to the OM analyzed texts. The initiative adoption of neutrosophic logic (NL) to integrate users’ influence with their OM scores is to deal with both the opinion dynamicity and indeterminacy. Thus, it provides new uncertainty OM scores that can reflect everyone. The OM scores needed for integration were generated using TextBlob. The results show the ability of NL to improve the OM process and accurately consider the innumerable degrees. This will eventually aid in a better understanding of people’s opinions, helping OM in social media to become a real pillar of many applications, especially business marketing.

Compartmental models have been used to model information diffusion on social media. However, there have been few studies on modelling positive and negative public opinions using compartmental models. This study aimed for using sentiment analysis and compartmental model to model the propagation of positive and negative opinions on microblogging big media. The authors studied the news propagation of seven popular social topics on China's Sina Weibo microblogging platform. Natural language processing and sentiment analysis were used to identify public opinions from microblogging big data. Then two existing (SIZ and SEIZ) models and a newly developed (SE2IZ) model were implemented to model the news propagation and evaluate the trends of public opinions on selected social topics. Simulation study was used to check model fitting performance. The results show that the new SE2IZ model has a better model fitting performance than existing models. This study sheds some new light on using social media for public opinion estimation and prediction.

One of the social media with 24.85 million active users is Twitter. Information published on Twitter can be in the form of user opinions on an object, such as a product or service. Therefore, the company utilizes Twitter as a medium to disseminate information. This makes the company use Twitter as a medium to disseminate information. An example is an Internet Service Provider (ISP) company such as Indihome. Through Twitter, users can discuss their complaints and satisfaction with Indihome services. A method is needed, namely sentiment analysis to understand whether the textual data includes neutral opinion, negative opinion or positive opinion. So, the authors use the Support Vector Machine (SVM) method in sentiment analysis of Indihome service user opinions on Twitter, with the aim of getting a sentiment classification model using SVM and to find out how much accuracy is produced by the SVM method applied to sentiment analysis and to find out how satisfied Indihome service users are based on Twitter. After testing with the SVM method the results are 91% accuracy. Precision 51% Recall 75% and F1-Score 59%.

Analog Switch Off (ASO) or migration program from analog television to digital television is a program issued by the Ministry of Communication and Informatics in Indonesia. Some people provide different responses and opinions on YouTube comments about ASO. There are those who give positive or neutral comments. However, there were also those who gave negative comments. Sentiment analysis is a process that is carried out automatically in studying, retrieving, and processing textual data to obtain information and see responses or opinions about an issue or object towards positive, neutral or negative opinions. Thus sentiment analysis can be used as a reference in making organizational decisions, improving a service, or as a review of a product. Sentiment analysis was performed using word embedding with Word2Vec, and sentiment classification using the Long Short-Term Memory (LSTM) method. The results of the evaluation test are 92% accuracy, 92% precision, 92% recall, and 92% f1-score.

Internet users in Indonesia have used e-commerce services to buy various products. For example, one website that provides information services about women's beauty products is Female Daily. On the website, there are reviews of beauty products. The review feature is one feature that helps users in determining which beauty products to buy. Unfortunately, many reviews will take a long time to read, and it is almost impossible for users to read all the information. Therefore, research is needed to make it easier for users to consider products such as sentiment analysis. Sentiment analysis aims to classify opinions, namely, user reviews, into positive, neutral, and negative opinions. In this study, sentiment analysis uses the Modified Balanced Random Forest(MBRF) and Chi-square method as feature selection. The best model from this study produces an average accuracy and an average f1-score of 81.75% and 71.90%, respectively.

An important part of information gathering is to find what peoples think. With the large and growing availability of opinion-rich resources like blogs, forums, e-commerce, social media websites, etc, have a huge collection of people's views on their websites. Users' opinions thoughts views reviews and experiences are valuable information used in the decision-making process. To determine the feelings and emotions opinions among the thinks is a quite challenging task, which Creates research on opinion mining and sentiment analysis. This paper represents the process of opinion mining and sentiment analysis with their various challenging applications. Future research is planned in opinion mining and sentiment analysis. Keywords: Opinion mining, Sentiment Analysis, Tweet, Challenges, application.

Sentiment analysis is becoming a popular area of research and social media analysis, especially around user reviews and tweets. It is a special case of text mining generally focused on identifying opinion polarity, People are usually interested to seek positive and negative opinions containing likes and dislikes, shared by users. Therefore reviews or product features have got significant role in sentiment analysis. In addition to sufficient work being performed in text analytics, feature extraction in sentiment analysis is now becoming an active area of research. Feature based sentiment analysis include feature extraction, sentiment classification and finally the sentiment evaluation. In this paper, explored the machine learning classification approaches with different feature selection schemes to obtain a sentiment analysis model for the movie review dataset and the results obtained are compared to identify the best possible approach.

To analyze public perceptions of over-the-counter (OTC) hearing aids through sentiment and thematic analysis of online consumer reviews and their changes over time. Sentiment and thematic analysis. Online reviews from third-party and product websites. All English online consumer reviews posted between 2016 and 2024 for OTC hearing aids (83 models) were recorded (n = 21,727). Sentiment analysis was performed using Valence Aware Dictionary and Sentiment Reasoner (VADER), a rule-based sentiment analysis tool incorporating natural language processing. VADER provides scores for each review ranging from -1 (most negative), 0 (neutral), to 1 (most positive). Additional thematic analysis was performed for the top 100 most positive, neutral, and negative reviews (n = 300). Overall, mean (SD) VADER sentiment score of online reviews was generally positive at 0.587 (0.411). Multivariable regression analysis showed that higher VADER scores were associated with higher-priced and behind-the-ear (BTE) type hearing aids. Although there was a significant increase in a number of reviews after the Food and Drug Administration's new establishment of the OTC hearing aid category in 2022, the mean sentiment scores slightly decreased (β =-.10, [95%CI: -0.12 to -0.09]). Thematic analysis revealed that positive sentiments highlighted the affordability and time-saving benefits of OTC hearing aids as alternatives to prescription models. Negative sentiments centered on sound quality, challenges with customer service, and inadequate amplification for those with severe hearing loss. Customers generally viewed OTC hearing aids positively, while mixed experiences were present. When used as indicated for adults with mild to moderate hearing loss, OTC hearing aids may offer a viable alternative to prescription devices, improving accessibility and affordability.

PurposeUp to date development in sentiment analysis has resulted in a symbolic growth in the volume of study, especially on more subjective text types, namely, product or movie reviews. The key difference between these texts with news articles is that their target is defined and unique across the text. Hence, the reviews on newspaper articles can deal with three subtasks: correctly spotting the target, splitting the good and bad content from the reviews on the concerned target and evaluating different opinions provided in a detailed manner. On defining these tasks, this paper aims to implement a new sentiment analysis model for article reviews from the newspaper.Design/methodology/approachHere, tweets from various newspaper articles are taken and the sentiment analysis process is done with pre-processing, semantic word extraction, feature extraction and classification. Initially, the pre-processing phase is performed, in which different steps such as stop word removal, stemming, blank space removal are carried out and it results in producing the keywords that speak about positive, negative or neutral. Further, semantic words (similar) are extracted from the available dictionary by matching the keywords. Next, the feature extraction is done for the extracted keywords and semantic words using holoentropy to attain information statistics, which results in the attainment of maximum related information. Here, two categories of holoentropy features are extracted: joint holoentropy and cross holoentropy. These extracted features of entire keywords are finally subjected to a hybrid classifier, which merges the beneficial concepts of neural network (NN), and deep belief network (DBN). For improving the performance of sentiment classification, modification is done by inducing the idea of a modified rider optimization algorithm (ROA), so-called new steering updated ROA (NSU-ROA) into NN and DBN for weight update. Hence, the average of both improved classifiers will provide the classified sentiment as positive, negative or neutral from the reviews of newspaper articles effectively.FindingsThree data sets were considered for experimentation. The results have shown that the developed NSU-ROA + DBN + NN attained high accuracy, which was 2.6% superior to particle swarm optimization, 3% superior to FireFly, 3.8% superior to grey wolf optimization, 5.5% superior to whale optimization algorithm and 3.2% superior to ROA-based DBN + NN from data set 1. The classification analysis has shown that the accuracy of the proposed NSU − DBN + NN was 3.4% enhanced than DBN + NN, 25% enhanced than DBN and 28.5% enhanced than NN and 32.3% enhanced than support vector machine from data set 2. Thus, the effective performance of the proposed NSU − ROA + DBN + NN on sentiment analysis of newspaper articles has been proved.Originality/valueThis paper adopts the latest optimization algorithm called the NSU-ROA to effectively recognize the sentiments of the newspapers with NN and DBN. This is the first work that uses NSU-ROA-based optimization for accurate identification of sentiments from newspaper articles.

In today’s world variety of posting on social media offer huge information about the health issues, remedies,
 food and medication. Twitter is an online social networking service in which users can post their opinions
 about various topics and also cooperate with each other with messages known as “tweets”. Tweets are very
 helpful in sharing the health related issues, medicines, hospitals information. Twitter helps the people to
 know about the disease symptoms, services and details about the hospital before they go for consultation.
 Sentiment analysis is a metric commonly used to investigate the positive or negative opinion within
 these messages. Sentiment analysis methods can be used in Twitter health care research. The analysis will
 help the users to better understand the alternative available. Sentiment analysis can also facilitate the
 healthcare industry to use reliable data for their growth by taking necessary measures. Sentiment
 analysis applies software to analyze the patient’s tweets regarding their healthcare experiences
 regarding medicine, doctor, hospitals..It helps users as well as many healthcare organizations to
 understand their customers opinion and to take necessary measure to rectify the gaps. Ultimately,
 as more attention is given to such opinion analysis the health standard in the society will improve.
 Main aim of this paper is to build an algorithm that can accurately classify Twitter messages as positive or
 negative.