Revisiting Creative Industry Models for Game Industry Development in Southeast Asia

Abstract

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Chung maps out the current state of video-game development in Southeast Asia, which is in a transitional state as Southeast Asia game industries start to participate in global game development. The chapter provides a detailed theoretical discussion on cultural and economic decentralization of the US-centered transnationalism and globalization. With the game industry as the empirical case, the chapter also discusses the argument that the sole focus on the “Americanization” paradigm misjudges Japan’s transnational cultural power in the region and the circuit of cultural globalization.