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  • SCIENTIFIC AND METHODOLOGICAL APPROACH TO OPTIMIZING SUPPLY CHAIN MANAGEMENT USING ARTIFICIAL INTELLIGENCE MODELS
  • https://doi.org/10.30838/ep.206.10-16Copy DOI Icon

SCIENTIFIC AND METHODOLOGICAL APPROACH TO OPTIMIZING SUPPLY CHAIN MANAGEMENT USING ARTIFICIAL INTELLIGENCE MODELS

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Abstract

This article explores the application of artificial intelligence (AI) methods for demand forecasting in logistics systems. The purpose of this article is to develop a scientific and methodological approach to optimizing supply chain management based on artificial intelligence models, which improves the efficiency of planning, forecasting, and coordinating logistics processes. The methodological basis of the study is a scientific and methodological approach to optimizing supply chain management, which combines systemic, process, and intellectual-analytical levels of analysis of logistics processes. The systemic approach allows us to consider the supply chain as a complex of interrelated elements (manufacturers, warehouses, transport hubs, distributors, consumers), whose activities are aimed at achieving a common goal – increasing the efficiency and adaptability of the logistics system. The process approach involves structuring logistics operations in the form of continuous processes of planning, forecasting, transportation, storage, and distribution. The intellectual-analytical approach, which is central to this study, is implemented through the use of artificial intelligence models to improve decision-making, increase the accuracy of forecasts, and minimize risks in supply chains. The study examines the main approaches, including machine learning, neural networks, and time series analysis. A review of current literature (2019–2025) is provided, highlighting contemporary trends and challenges in this field. The analytical part includes a comparison of the effectiveness of different AI models based on their accuracy and computational complexity. An experimental hybrid LSTM CNN architecture with an attention mechanism and external factors (weather, calendar events) has been developed, and a comparative analysis with the basic ARIMA, Prophet, and Gradient Boosting models has been performed. A methodology for demand forecasting using a combination of recurrent neural networks (RNN) and gradient boosting algorithms has been proposed. The conclusions confirm the feasibility of integrating AI solutions into logistics systems to optimize logistics processes and outline directions for further research, in particular the application of graph neural networks and explainable AI.

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