The doctoral thesis entitled “Aplicații etice în publicitate: reinterpretări ale filosofiei sacrului [Ethical Applications in Advertising: Reinterpretations of the Philosophy of the Sacred]”, developed by Mr. Cășvean Ioan Emanuel under the supervision of Ph.D. Prof. Mihaela Frunză at "Babeș Bolyai" University of Cluj-Napoca, represents a scholarly endeavor of remarkable complexity and pressing relevance. The chosen topic, though considered somewhat unconventional for a philosopher or theologian in a profoundly secularized and hypertechnologized era, is fully justified as a natural extension and in-depth continuation of the doctoral candidate's initial research - focused on the analysis of the sacred – sacrum - in postmodernism.

Mini-football, a dynamic sport, demands a blend of motor skills and peak physical abilities such as acceleration, deceleration, jumping, and directional changes, often executed with high intensity. Many technical skills, including passing, dribbling, ball control, and shooting, are performed using only one foot, underscoring the importance of balance in player performance. Given its role in stabilizing movements and optimizing coordination, balance training is crucial for enhancing technical proficiency in mini-football. The present study aimed to enhance balance in senior mini-football players through a 12-week experimental training program utilizing Blazepod technology. 20 senior mini-football players participated in an experimental intervention, where specific proprioceptive exercises targeting balance were integrated into training sessions twice per week. The study used the Y Balance Test to assess balance improvements in multiple movement directions. The results revealed a statistically significant improvement in balance performance across all test parameters. The most significant progress was observed in the forward direction for the right foot and the backward-right direction for the left foot. These findings not only validate the effectiveness of balance training using innovative technologies but also provide practical insights for coaches and practitioners in the field of sports training, inspiring them to adopt modern training methodologies to enhance the performance levels of mini-football players.

Background: Athletics is one of the most suitable and appreciated means of achieving the objectives of physical education in primary education, as it is a discipline that develops physical abilities and coordination. The "school of athletics," with its three main subdivisions—running, jumping, and throwing—is present at all levels of education. Their importance is particularly significant in the early school years when pupils learn the basic mechanisms specific to athletic events. The objective of this study is to apply the postmodern concept of IAAF Kids’ Athletics in physical education lessons to determine the extent to which it contributes to improving children's performance in running, jumping, or throwing skills. Results: The research was conducted during physical education classes in the primary cycle between March 2023 and June 2024. The study involved 80 primary school pupils. All participating student groups underwent both an initial and a final assessment using selected IAAF Kids’ Athletics tests. The final results of the experimental groups demonstrated the effectiveness of applying the IAAF Kids’ Athletics teaching concept. The progress recorded by these groups was significantly higher than that of the control groups. Conclusions: The hypothesis that "the progress achieved by pupils in primary school physical education lessons could be significantly greater through the implementation of the IAAF Kids’ Athletics concept in classes" was confirmed. The study was validated both by the pupils’ concrete results and by the statistical interpretation of the data.

The article examines examples of sociocultural practices in advertising and PR, music, cinema, gamification, tourism, and art. Analyzing the proposed topic, the dependence of transformation of sociocultural practices on technologization and informatization of society, on merging of different spheres of creative industries (on the example of advertising and content), and interdependence of society and the process of content creation were established. The sphere of “project activity” as a way of combining traditional and innovative foundations to improve and enrich culture, effectively draw attention to social problems, and involve new people in the creative industry was considered separately. To carry out this research the author used the following methods: comparative-historical, hermeneutic method of generalization. At the end of the article, the author concludes that in the era of globalization with different topical problems in the creative sector of the economy there is a certain way out. This sector of the economy combines economy and culture, develops small and medium-sized businesses, reduces unemployment, and monetizes human ideas and creativity. Today sociocultural practices are required to be mobile, digitalized, merging different directions within the sphere, flexible, unique content, subordinated to economic indicators, and attracting attention to a particular event or problem.

While innovation has evolved into a common concept for quite a few decades now, especially given the need for new forms of development that require technology transfer and creativity mechanisms, less so is the case of social innovation. The latter remains a rather controversial concept, caught between two extremes: some authors consider it to be useless for academic research given its vagueness, while others point to its sacrosanctity given the need for new ways of societal and political development. Knowledge-creation, idea generation and openness are mechanisms that any type of innovation relies upon. However, social innovation takes these concepts one step further and seeks to become a driving force for institutional change, therefore strongly linked with how liberal democracy works. The current paper aims to look at how social innovation is linked to the participative component of liberal democracy by looking at case studies from the European Union.

The article reviews the peculiarities of distance learning platforms usage in law enforcement educational institutions during the Covid-19 pandemic. Distance learning at U.S. Federal Law Enforcement Training Center, which is based on the Online Campus have been substantiated. Particular attention is paid to topical issues of training on such online training mod-ules of the Campus: crime scene, driving training, drugs, firearms, health, interviews, investigation, law, topography, maritime training, personal security, technical means, terrorism, stopping vehicles, etc. There are also programs to study the courses "Small Arms" and "Use of Force" in the online training modules of the Campus. The specifics of professional training of border guards in Asian countries have been revealed: the use of platforms of law enforcement agencies; focus of training on the devel-opment of basic competencies and the ability to solve problem situations; the opportunity to take online courses for all categories of staff at a con-venient time; creation of a three-level round-the-clock system of functioning of training of specialists. Peculiarities of professional training of border guards of European countries have been outlined considering the usage of both the platforms of institutions and joint platforms of international organizations, namely: web platform Virtual Aula of Agency FRONTEX; CEPOL DL (e-Net) web platform; European Coast Guard Training (ECGTP) platforms; ILIAS EU Mission EUBAM; Connect & Learn UNHCR; UNODC and others. Special attention is paid to the capabilities of the Virtual Aula web platform for training teachers, instructors, external experts, etc. Web platform Virtual Aula of Agency FRONTEX presents up-to-date information on educational programs conducted in Europe. Characteristics of distance learning platforms usage in higher law enforcement educational institutions in Ukraine have been presented. Distance learning course of the English language for border guards have been developed and implemented. Considerable attention is also paid to the disclosure of online assessment of knowledge: the test of self-control on the topics, modules, and procedure of final assessment.

The article is devoted to the consideration the problem of the phenomenon of an unreliable narration in the British intellectual prose of the second half of the twentieth century (Golding, Murdoch). The meaning of the words “narrator”, “unreliable narration” is investigated. The unreliable narration is reviewed based on the example of the novel “Rites of Passage” by Golding (1980). It is noted that the aforementioned work has a vibrant didactic component. It has been found that Golding uses a wide range of narrative techniques. The emphasis is made on the critical analysis by other literary scholars of the novel “Rites of Passage” by Golding. The use of narrative strategies in accordance with the scientific classification by Genette (1980) is investigated. The markers of unreliability of the narrators are emphasized. Attention is focused on the fact that a high degree of unreliability is based on the limited knowledge of the heroes, direct participation in the events, a problematic system of values. It is noted that the unreliability of narration in the novel “Rites of Passage” by Golding forces the reader to doubt not only the narrator but oneself. The use of the narrative method in the intellectual prose of the British writer Iris Murdoch is investi-gated. It has been found that the novel “The Black Prince” by Iris Murdock (2006) is one of the best examples of an unreliable narration. The genre specifics of the novel are emphasized, which combines the forms of the diary, of the memoir and of the confession. In addition, Murdoch creates a narrative strategy, which combines signs of various forms of “I am the narrator” within the framework of one narrative. In addition, “The Black Prince” is a unique model of modern artistic and philosophical metatext genre formation.

The article is devoted to revealing the phenomenon of contemporary changes in the language space, in accordance with the processes of transition that take place in the economy of Ukraine in the context of knowledge representation, neuro-modeling and artificial intelligence. The relevance and expediency of the study are due to the uncertainty to some extent of innovative processes occurring in the development of the contemporary Ukrainian language in connection with the transitional processes in the economy. The relevance of the study is determined by: 1) the importance for contemporary linguistics of identifying and describing the structural and typological features of the “dominant” (according to Zagorovskaya) lexical and semantic subsystems of the contemporary Ukrainian language, reflecting the most significant concepts of contemporary Ukrainian conceptosphere; 2) the importance of the lexical subsystem of public administration not only for the contemporary Ukrainian language and contemporary Ukrainian national consciousness, but also for the effective economic policy of the state; 3) a lack of special generalizing research on the problems of formation, development and current state of the Ukrainian vocabulary of state regulation of the economy; 4) the need to clarify and improve the methodology of complex analysis of lexical and semantic systems in the Ukrainian language, methods and techniques of describing lexical units in synchronous and diachronic aspects. 5) current needs in the use of artificial intelligence, based on the principles of neuro-modeling in the representation of knowledge in the conditions of transition economy of Ukraine.

This paper represents a theoretical-methodological incursion on the requirements of higher education institutions to achieve sustainability. The relevance of the topic derives from the need to assess the potential of higher education institutions in order to achieve sustainability. The aim of the research is to assess the potential of universities in the context of sustainability. The paper focuses on making an approach to achieving educational performance, in terms of assessing the human, innovative potential of higher education institutions which represents a vital factor in achieving university sustainability. Universities as active actors in sustainable development must demonstrate the necessary training, competent human potential, viable educational policies, and effective tools to achieve sustainability. The research methodology focused on the use of the following methods such as: analysis, synthesis, qualitative research, scientific abstraction, which contributed to a comprehensive and complex study on the training of Moldovan universities to achieve sustainability. In conclusion, we reiterate that universities as “vectors of change” are demanded to develop successful strategies to achieve sustainability, in terms of certain effective activities that would ensure their sustainable development. The undertaken research allowed us to elucidate that Moldovan universities do not have a model for achieving university sustainability. In this context, we can point out the need to develop a viable tool for assessing the steps taken by universities to achieve sustainability.

This paper is a book review of the volume Bărbatul și femeia. Imaginea unei polemici cu privire la echitatea de gen [The man and the woman. The image of a controversy over gender equity], authored by Iulian Apostu and Cristina Petrescu and published by Lumen Publishing House from Iași, Romania, in 2017. The book addresses issues like the psycho-social dynamic of the marital couple, the emancipation of women within the couple, solidarity and conflict between men and women, while placing the debates at the crossroads of modernity and postmodernity, as social paradigms marking the couple’s formation, evolution and separation.