A theoretical acceptance model for computer-based communication media: Nine field studies

E-learning is believed by various parties to be effective and efficient learning media if implemented through good governance. Although some problems arise not only in terms of governance but also arise from the side of user behavior. This problem encourages experts to conduct researches that support the formation of models to measure user behavior towards the acceptance of technology, especially information technology. Models which recorded in various literature and references on results of information technology research are such as Theory of Reasoned Action (TRA), Theory of Planned Behavior (TPB), and Technology Acceptance Model (TAM). The most popular and widely used model in various studies is the TAM model that contains 3 factors which are perceived usefulness, perceived ease of use, behavioural intention to use, and 1 final factor which is actual system use. E-learning in Unpad is known as the LIVE (Learning in Virtual Environment) of Universitas Padjadjaran with the website address http://live.unpad.ac.id. This study uses the TAM model involving 3 external factors namely e-learning self efficacy, complexity and lack of time. The results showed that the factors of e-learning self efficacy, complexity and lack of time for educators are not an obstacle in the use of e-learning. This is supported by the testing result. (1) The e-learning self-efficacy factor has a significant effect on the factor of the e-learning actual system use through behavioural intention to use factor, meaning that the factor of self-efficacy influence the intention of e-learning actual system use, (2) complexity factors influences the e-learning actual system use factor through behavioural intention to use factor, which means the complexity factor influences the behavioural intention to use factor of the teaching staff to use e-learning and the last (3) the lack of time factor influences the actual system use of technology through behavioural intention to use factors, meaning that lack of time affect the behavioural intention to use of the teaching staff to use e-learning

Studies related to HRIS Applications show that the Technology Acceptance Model can be used to increase the use of HRIS Applications in a company. This research aims to test and reveal empirical factors that influence using the HRIS-Pakoku Application in the Pako Group. The two direct factors are perceived ease of use and perceived usefulness, and the indirect factor is a behavioural intention to use. This research was conducted at Pako Group using a questionnaire survey method, and samples were taken using the proposed stratified random sampling technique of 138 employees using HRIS at Pako Group. SEM analysis is used to determine the influence between research variables. The research results show a positive and significant influence of perceived ease of use on actual system use, a positive and significant influence of perceived usefulness on actual system use, and a positive and significant influence of behavioural intention to use on actual system use. There is a positive and insignificant influence of perceived ease of use on actual use through intention to use behaviour, and there is a positive and insignificant influence of perceived usefulness on actual system use through intention to use behaviour.

ObjectivesThe purpose of this study was to develop a model of acceptance of the Mother and Child Health Information System in the Ngawi Regency Health Office, Indonesia based on the technology acceptance model, by integrating organizational support and personal characteristics as external variables and enjoyment as an intervening variable.MethodsThe design of this study was cross-sectional. The subjects of this study were 217 village midwives who had operated the Maternal and Child Health Information System in the Ngawi Regency Health Office, Indonesia. The variables studied were perceived organizational support, personal characteristics, perceived ease of use, perceived usefulness, perceived enjoyment, behavioral intention, and actual system use. Data were collected through questionnaires, and then analyzed using structural equation modeling.ResultsIn terms of the total effect, the most meaningful factor affecting actual system use was perceived organizational support (0.766), followed in descending order by behavioral intention to use (0.344), perceived enjoyment (0.238), personal characteristics (0.118), perceived usefulness (0.054), and perceived ease of use (0.048).ConclusionsIn the acceptance model of the Mother and Child Health Information System in Ngawi Regency, perceived organizational support was the main determinant of actual system use, while enjoyment was the main intermediate determinant of the indirect effects of perceived organizational support and personal characteristics on actual system use.

Despite the availability of many technological resources in academic settings and their determinant effect in the improvement of teaching and learning, it seems that teachers rarely used them. The aim of the present study is to investigate the effect of psychological variables on teachers` attitudes regarding technology use. In this research, most applicable models like the 'technology acceptance model', 'theory of reasoned action', and 'innovation diffusion theory' are used as the foundation for developing a conceptual framework. Variables such as 'perceived usefulness', 'perceived ease of use', 'trialability', 'subjective norms', and 'attitude' are recaptured from these models. The participants of the present research are high school English language teachers in Shiraz. The researcher uses stratified sampling to identify a representative sample from the population. The present study is administered by using five questionnaires to assess variables. The data are analyzed by means of path analysis. According to the obtained result, perceived ease of use is found to be affected by subjective norms and trialability, which in turn influenced the attitude of teachers toward using technology in their teachings. The results propose that the most influential factor on attitude is trialability (β= 0.38). On the other hand, perceived usefulness has a significant, influential effect on attitude. Subjective norms has an indirect but important effect on attitude.

The restrictions of the ongoing COVID-19 pandemic resulted in the downturn of various industries and in contrast a massive growth of the information technology industry. Consequently, more Filipinos are considering career changes to earn a living. However, more people still need to be upskilled. This study combines the extended Technology Acceptance Model and Task Technology Fit framework to determine factors affecting a career shifter’s use of software testing tools and its impact on perceived performance impact amidst the COVID-19 pandemic in the Philippines. A total of 150 software testers voluntarily participated and accomplished an online questionnaire consisting of 39 questions. The Structural Equation Modeling and Deep Learning Neural Network indicated that Task Technology Fit had a higher effect on Perceived Performance Impact. Moreover, Task Technology Fit positively influenced Perceived Usefulness. Computer Self-Efficacy was a strong predictor of Perceived Ease of Use. Perceived Ease of Use confirmed the Technology Acceptance Model framework as a strong predictor of Actual System Use. Intention to Use, Perceived Usefulness, Actual Use, and Subjective Norm were also significant factors affecting Perceived Performance Impact. This study is the first to explore the career shifter’s use of software testing tools in the Philippines. The framework would be very valuable in enhancing government policies for workforce upskilling, improving the private sector’s training and development practices, and developing a more competitive software testing tool that would hasten users’ adaptability. Lastly, the methodology, findings, and framework could be applied and extended to evaluate other technology adoption worldwide.

This research aimed to comprehend the effect of variables external consisting of experience, subjective norm , perception s , job relevance, output quality and result demonstra bility , computer self efficacy , perception s of external control, computer anxiety , computer playfulness , perceived enjoyment , and objective usability for perceived usefulness , perce ived easy of use , service quality , behavior al intention , use behavior and user satisfaction of academic information system. The population of this students of AMIK Parna Raya Manado in academic year of 2013 and 2014. By using Slovin method, it was obtained the rate of the sample amount of 120 students. Data collection techniques using questionnaires and the model used Technology Acceptance Model (TAM III ). It had been used Structural Equation Model (SEM) for examining the relation between those variables. The result of showed that the use TAM III method of significantly affected of the service quality satisfaction of academic information system. Keywords : Technology Acceptance Model , Structural Equation Model

Research on Instagram addiction (IA) has examined a range of psychological and socio-relational factors to explain the addiction, including personality traits, self-esteem, mental health, social approval, and fear of missing out (FoMO), among others. However, no study has integrated both social influence processes (subjective norms, group norms, and social identity) and meaningful relationships (attachment, dyadic, and friendship ties) with FoMO in relation to IA. This study examined the interplay among social influence processes, meaningful relationships, and FoMO on IA, as well as the moderating roles of subjective and group norms on the indirect effect of anxious attachment on IA via FoMO. The sample consisted of 180 Italian young adults (aged 18-30) who completed validated questionnaires on IA, social influence, relationships, and FoMO after providing consent. Social media use was also explored through an open-ended question. Results indicate that FoMO, social and group norms, and group identification significantly contribute to IA. Anxious attachment had a significant indirect effect on IA via FoMO, with subjective and group norms moderating this association. Qualitative analysis of open-ended responses enriched the understanding of young adults' social media use. These findings highlight the importance of social influence, relationships, and FoMO in young adults' Instagram engagement and suggest directions for addressing problematic use in this group.

This research aimed to determine the factors influencing the behavior of management information system users at the National Accreditation Committee. The theory used was based on the Technology Acceptance Model (TAM) theory extension, and the analytical method used was the Structural Equation Model (SEM). The factors were according to Davis's modified theory, where external factors were the quality of internet connection and leadership support. Internal factors included perceived ease of use and perceived usefulness, attitudes toward using, behavioral intention to use, and actual system use. This research was conducted on 128 respondents representing the Conformity Assessment Bodies (CABs). This research showed that leadership support had a significant effect on perceived ease of use and perceived usefulness. Meanwhile, the quality of the internet connection only affected the perceived usefulness. Leadership support, quality of internet connection, perceived ease of use, perceived usefulness, and attitudes toward using were factors that affected user behavior intention to use. This research's managerial implication is to strengthen the server and increase the leadership's motivation towards the CAB employees by socializing accreditation applications. Keywords: behavioral intention to use, information system, leadership support, quality of internet connection, TAM

This study aims to examine the effect of perceived usefulness, perceived ease of use, and behavioral intention to actually use accounting software. Therefore, the variables of this study consist of 4 (four) independent variables, they are perceived usefulness and perceived ease of use, intervening variable is behavioral intention and dependent variable is actual system use. The population of this study is the owner of the MSMEs food and beverages in Mataram city. Samples were taken using the solvin formula. Data obtained by distributing questionnaires to 50 respondents. Questionnaires are returned and can be used as many is 46 questionnaries. Data were analyzed using Partial Least Square (PLS) with SmartPLS 3.0 software. The results indicate that perceived usefulness and perceived ease of use doesn't affect significantly to the actual system use, instead of perceived usefulness and perceived ease of use has a significant effect on the behavioral intention. Behavioral intention has a significant effect on the actual system use, perceived usefulness has a significant effect on the actual system use through behavioral intention, perceived ease of use doesn't affect significantly to the actual system use through behavioral intention.

The aim of this study was to examine the influence of Relative User Satisfaction (RUS) on the sustainability of Climate Change Adaptation (CCA) practices in egro-ecological zones of Tanzania. Supported by the Technology Acceptance Model (TAM), this study focus on determining the influence of self-efficacy, subjective norms, usage experience, perceived risks, output quality, results demonstrability, perceived image, compatibility, usability and relevance, on sustainability of CCA practices. The study employed a cross sectional research design , involving 295 respondents who are households heads adopted CCA practices in Chamwino and Igunga districts, with data collected through household questionnaires, Focus group discussions (FGDs), and key informant interviews (KIIs). Statistical analyses, including Descriptive statistics, Multiple Correspondence Analysis (MCA) and Multivariate Ordered Probit model (MOVP) were performed. Results from the descriptive analysis indicated high preference of practices including Trees Planting and use of Farmyard manure after funding, reasons being their simplicity, immediate benefits and alignment with local knowledge. The findings from inferential analysis revealed that self-efficacy, perceived image, subjective norms, usability and usage experience were positively and statistically influencing the sustainability of CCA practices after funding period. Results from Multivariate Ordered Probit revealed Self-efficacy to have significant influence on soil water conservation practices (β = 1.07, p < 0.001), Trees planting (β = 1.02, p < 0.001) and the use of farmyard manure (β = 0.99, p < 0.001). Perceived image was also found statistical significant in influencing practices, with statistical significance p-value of 0.001. Subjective norms was found crucial in influencing Ox-drain tillage practices (β = 0.99, p < 0.001), while usage experience and usability showed moderate effects with statistical significance p-value of 0.01 and 0.05 respectively. The study finds that Self-efficacy, Perceived image, Subjective norms and Usage experience serves as essential RUS factors in influencing the sustainability of CCA practices after funding period. The study concludes that, ensuring sustainability of the practices require enhancing community participation, simplicity of the practices and consideration of socio-economic factors. The study proposes establishment of targeted training, role models system, incentive systems, monitoring frameworks and user-friendly guidelines to enhance self-efficacy, social influence, and Usability for long-term implementation.

Acceptance of internet banking system among potential young users is crucial to commercial banks to ensure sustainability of banks’ businesses. While the importance of acceptance of young users towards information systems has been recognized in the marketing literature and information system studies, the conceptualization and empirical validation of the behavioral intention of Information and Communication Technology (ICT) literate users for Malaysia’s internet banking context has not been addressed. This paper describes a conceptual model for examining acceptance of internet banking system among potential young users, specifically future ICT professionals. A conceptual model was developed to examine the effects of computer self- efficacy (CSE) and extended technology acceptance model (TAM) on the behavioral intention (BI) of young users to use the internet banking systems. Using stratified random sampling procedure, data were obtained from 281 undergraduate ICT students in a Malaysia’s public university. The result revealed that perceived usefulness (PU), perceived ease of use (PE) and perceived credibility (PC) of extended TAM affect respondents’ intention to use the internet banking systems. PE was found to have stronger influence than PU and PC on BI. The findings unveiled that indirect relationships existed between CSE and BI through PU, PE and PC of TAM. These results validated that CSE and the three variables of TAM were well adopted in predicting individual responses, including young users, to information technology systems. Three implications of these findings were highlighted for future researches and managerial action.

BackgroundThe promotion of early diagnosis is undoubtedly effective in reducing the burden of disease. Contrast-enhanced ultrasound (CEUS) is a diagnostic technology for liver cancer, but its implementation faces some challenges. Understanding the influencing factors of CEUS utilization is crucial for its successful implementation. However, such research is rare. The aims of this study were to investigate the status of CEUS utilization and its predictors in China.MethodsThrough multistage random sampling, a cross-sectional study design was conducted among physicians in charge of direct use of CEUS working at liver disease-related departments of sampled health institutions. To access the potential influencing factors of physicians' CEUS utilization, a structured questionnaire was developed based on the theoretical model, which was developed by integration of the Theory of Planned Behavior (TPB) and Technology Acceptance Model (TAM). Structural equation modeling was used to verify the proposed hypotheses, and analyze the relationship and mechanism between the factors.ResultsA total of 309 physicians were enrolled. The mean score of utilization behavior was 2.04 (SD = 1.07), and 37.22% above the mean. The favorable fitting results demonstrated that the integration of TAM and TPB was an acceptable model. SEM results also identified physicians’ intentions to use CEUS was directly associated with utilization behavior (β = 0.287, P < 0.001). Attitude (β = 0.272, P < 0.001), subjective norm (β = 0.172, P = 0.013), perceived behavioral control (β = 0.491, P < 0.001) and perceived usefulness (β = 0.108, P = 0.027) significantly influenced physicians’ intentions. Besides, subjective norm (β = 0.065, P = 0.021), perceived behavioral control (β = 0.141, P = 0.003), and perceived ease of use (β = 0.022, P = 0.033) indirectly affected physicians’ CEUS utilization.ConclusionsThe findings provide a reference for understanding the factors associated with physicians' utilization of CEUS. Additionally, the proposed measures such as building innovative and incentive environment, providing high quality and adequate training, etc., will help promote the utilization of CEUS, thereby increasing the detection rate of liver cancer, and improving the survival rate and the quality of life for liver cancer patients.

One common model utilized to understand clinical staff and patients' technology adoption is the technology acceptance model (TAM). This article reviews published research on TAM use in health information systems development and implementation with regard to application areas and model extensions after its initial introduction. An electronic literature search supplemented by citation searching was conducted on February 2017 of the Web of Science, PubMed, and Scopus databases, yielding a total of 492 references. Upon eliminating duplicates and applying inclusion and exclusion criteria, 134 articles were retained. These articles were appraised and divided into three categories according to research topic: studies using the original TAM, studies using an extended TAM, and acceptance model comparisons including the TAM. The review identified three main information and communication technology (ICT) application areas for the TAM in health services: telemedicine, electronic health records, and mobile applications. The original TAM was found to have been extended to fit dynamic health service environments by integration of components from theoretical frameworks such as the theory of planned behavior and unified theory of acceptance and use of technology, as well as by adding variables in specific contextual settings. These variables frequently reflected the concepts subjective norm and self-efficacy, but also compatibility, experience, training, anxiety, habit, and facilitators were considered. Telemedicine applications were between 1999 and 2017, the ICT application area most frequently studied using the TAM, implying that acceptance of this technology was a major challenge when exploiting ICT to develop health service organizations during this period. A majority of the reviewed articles reported extensions of the original TAM, suggesting that no optimal TAM version for use in health services has been established. Although the review results indicate a continuous progress, there are still areas that can be expanded and improved to increase the predictive performance of the TAM.

Electronic Personal Synthesis Behavior (EPSB) algorithm is suggested for authenticating authorized users’ behavior. It stands for the electronic diagnostic process to agave out the manner of the authorized user. The purpose of this algorithm is to analyze the human “behavior” on the authentication layer to improve the performance of passwords by improving the predictive layer. The main task of this algorithm is monitoring all the activities associated with the password on duration, error, and style to the authorized user. Normally, the security procedure in any system affects the users’ acceptance and ease of use. This paper aims to evaluate the effects of applying EPSB on users’ acceptance. The preliminary experiments were applied in Al Buraimi University College (BUC), Oman for ten working days. The data were collected from 220 students enrolled in the Departments of IT and Business. The validation structure was prepared based on the Technology Acceptance Model (TAM). The cumulative percentage results of Perceived Usefulness, Perceived Ease of Use, Behavioral Intention to Use, and Actual System Use are 84.4151%, 86.364%, 95.4542%, and 95.4545%, respectively. This indicates that the proposed EPSB is highly accepted among the collected sample.

Purpose Global digital payment transactions increase continuously. Due to the inconsistencies that occurred across the research findings, past researchers have called for further investigation to verify and empirically test the mobile payment acceptance model. The purpose of this paper is to develop an integrative model that is derived from the multiple technology acceptance models (TAM)’s a theoretical framework and past literature to understand how consumers decided to adopt mobile payment. By simultaneously testing mechanisms, namely, ease of use, usefulness and risk, the current study will be able to advance scholarly knowledge of the underlying consumer’s attitude and behavior that link social influence to intention to use. Design/methodology/approach A total of 370 valid responses were collected using self-administered questionnaires distributed via online platforms, a representative for Thai consumers. An ordinary least square regression and bootstrap analyzes were conducted through PROCESS Macro to analyze the moderated serial-multiple mediation model in the consecutive inducing of social influence, perceived ease of use, perceived usefulness and perceived risk toward the consumer’s intention to use mobile payment. Findings Within the context of consumers evaluating a mobile payment, statistics significant were found for the hypothesized direct and indirect effects of perceived ease of use and perceived usefulness on an intention to use. The results showed that Thai consumers’ intention to use mobile payment was significantly affected by their attitudes in terms of usefulness and the less complication in using the applications. It is confirmed that social influence indirectly affects intention to use via the increase of perceived ease of use and perceived usefulness. The study also found a significant interaction between perceived risk and perceived usefulness toward intention to use. Practical implications It is recommended to service providers to continue improving the user-friendliness, navigation, integrity and furnish the system with more value-added activities within the mobile payment application. It is also essential for the company to deliver tutorials and clear and easy-to-follow instructions to customers. At the same time, the marketer should develop marketing strategies to promote the usefulness and simplicity of using the applications to the consumers. When consumers experienced the easiness and usefulness of the applications, these could overcome the resistance feeling to use due to the concern on any potential risk. Originality/value The study contributes to the existing body of knowledge on consumer usage behavior and TAM by integrating all important variables and developed a parsimony framework to explain consumers’ usage adoption on mobile payment. Moreover, the current study was the very first that proposed and tested a serial of multiple mediations of perceived ease of use and perceived usefulness, moderated by perceived risk, in the relationship between social influence and consumers’ intention to use mobile payment and discovered a moderating role of perceived risk toward the relationship between perceived usefulness and mobile payment usage intention.