Value creation in cultural and creative industry

Urgency of the research. In the context of the Ukraine’s integration into the European Union, it is necessary to take into account the advanced western experience in the development of the cultural sector, to rethink it taking into account our native, ethno-mental specifics. Target setting. The study of the processes of social transformation in modern Ukraine involves the development and analysis of new concepts that can reproduce them and comprehensively present them theoretically. They include the concept of cultural and creative industries. Actual scientific researches and issues analysis. The theme of the culture-creating potential of creative industries is developed by such scientists as Ye. Bohatyrova, O. Lazarieva, S. Oliinyk, I. Petrova, V. Solodovnyk et al. Uninvestigated parts of general matters defining. Consequently, the priority for the research are the concept, prerequisites for the emergence and prospects of the formation of creative industries. The research objective. The purpose of the publication is the study of the role of creative (cultural) industries with the analysis of the origin and semantic layers of the concept "culture", "creativeness", "creativity" and derivatives of the terms "cultural industries" and "creative industries", which today are often used in scientific studios. The statement of basic materials. There are significant differences in the interpretation of the term "creative industries" even at the initial stage of its study. The great attention of scientists to the problems of the creative economy and creative industries, a wide range of approaches and the phenomena under investigation generate the ambiguity of this concept, which is relatively new in the Ukrainian scientific discourse. An analysis of the semantic load of the term “creative industry” and the peculiarities of its interpretation by foreign and domestic scientific thought allows us to state that the problem of interaction between culture and economics at the present stage of social transformation becomes common in the aforementioned studies. Conclusions. A comprehensive study of the phenomenon of creative industries is possible only if we take into account the multiplicity of approaches to the interpretation of culture in Western European philosophy and the peculiarities of the interpretation of culture in the context of domestic worldview tradition.

The cultural industry has long been an important force driving domestic GDP growth. However, in today’s rapidly changing world of science and technology, consumer demands are becoming increasingly diversified, and the goods and services provided by traditional art industries are no longer sufficient to meet the market. Faced with this challenge, the cultural and creative industries have emerged and rapidly flourished in the 21st century. This industry cleverly integrates traditional culture with innovative art forms, opening up broader development space for creators and artists. Taking Beijing as an example, the cultural and creative industries have a profound and extensive impact on the regional economy, not only significantly increasing the GDP contribution rate, but also creating a large number of employment opportunities and enhancing the vitality of the regional economy. At the same time, the rise of cultural and creative industries has greatly enhanced Beijing’s attractiveness for investment. This article adopts a combination of literature research and case studies to explore this phenomenon in depth. In summary, the improvement of cultural and creative industries, especially driven by advanced technology, has indeed injected strong impetus into Beijing’s regional economic growth.

The purpose of the article is an analysis of the results of cultural and creative industries implementation in small towns of Ukraine. A methodology of the research is based on using the methods: search method, comparative, analysis, and synthesis. A source base consists of the appropriate documents (regulations, programs of development strategies of the united local communities, statistical and sociological researches) using which allowed us to reveal and justify an expediency of cultural and creative industries implementation in small towns. A scientific novelty of the research lies in the systematization of knowledge about cultural and creative industries as a way of small-town revitalization. Conclusions. In the article there were disclosed the definitions: «cultural industries», «creative industries», «small town»; researched and analyzed efficiency of cultural and creative industries implementation in small towns of Ukraine; proved that the small towns of Ukraine, having a potential for effective social and cultural development, do not use their possibilities. There was justified an opinion that an active community position of town residents; cooperation of community and representatives of state power and business plays a leading role in the development of small towns. There was proved that using the possibilities of cultural and creative industries in small towns will promote the revitalization of regions, in particular, positively affect the quality increase of the life of residents, the increment of working places, and the decrease of working migration.

Zhao, C.; Zhang, Y.; Xue, Y., and Niu, T., 2020. Development of coastal city port cultural and creative industries and its key technologies. In: Yang, Y.; Mi, C.; Zhao, L., and Lam, S. (eds.), Global Topics and New Trends in Coastal Research: Port, Coastal and Ocean Engineering. Journal of Coastal Research, Special Issue No. 103, pp. 194–198. Coconut Creek (Florida), ISSN 0749-0208.In order to enhance the economic benefits of the cultural and creative industries of coastal cities and ports, the relevant technologies are used to realize the development of the port cultural and creative industries. Based on the financial support and talent support for industrial development, the basic route for the development of port cultural and creative industries is determined. According to the composition elements of the port cultural and creative industries, the port industrial structure is divided, and the factors affecting industrial development are analyzed. Utilizing technologies such as multimedia cultural processing, cultural and creative industrial park environment development, online cultural industry promotion, and SWOT industry assessment and other technologies to develop port cultural and creative industry development strategies. After applied research and analysis, it was found that the applied design of port cultural and creative industry development strategies can effectively increase the economic benefits of coastal cities by about 27%.

ABSTRACTSince the last few years, the Taiwanese government has been promoting the cultural and creative industries, causing the industries in Taiwan to grow rapidly. This study utilizes data envelopment analysis (DEA) to evaluate the cultural and creative promotion performance of cities/counties in Taiwan. Furthermore, the DEA and network-based approach are combined not only to identify the most important inputs/outputs, but also to identify cities/counties that can be treated as benchmarks. This study confirms the effect of the economic gap between urban and rural areas on the promotion and development of the cultural and creative industries in Taiwan. The cultural and creative promotions in the urban areas are found to be superior to those in the rural areas in Taiwan. In addition, the cultural and creative industries in the northern Taiwan are found to be superior to those in the other areas in Taiwan. This study offers some recommendations for managers in cultural and creative departments in their decision-makings; following which will mitigate the gap between resources available in urban and rural areas and facilitate balanced development of the cultural and creative industries in Taiwan.

The paper focuses on analyzing the cultural and creative industries in Lanyang area due to after long years of accumulation, many local cultural characteristics have been developed in different areas. The culture not only becomes the local industries, but there is more inner tradition. Hence, when relevant local authorities promote traditional cultural industries and cultural and creative industries, they include strong color and tradition of the local culture. Through past experiences, if we have to learn again, understand or think of the responding strategies while opening a pavilion, it not only wastes a lot of time, but we might drop the ball as well. Therefore, the paper uses the quantitative grey relational analysis in kansei engineering to do the classification of culture pavilion’s influence factors through designer’s angle and professional’s perception. It can promote the development of cultural and creative industries. The analysis method is to use the questionnaire survey which targets the more distinctive cultural industries in Yilan area. Meanwhile, consumer’s perception is also considered, and it is analyzed through five factors of sensory experience, emotional experience, thinking experience, action experience and associated experience. Through practical calculation, the rank of the five experiences can be reached and we can understand the existing state and feeling of the pavilions. It not only promotes the cultural pavilion classification and auxiliary local cultural industries, but also enhances the range of applications in kansei engineering.

The cultural and creative industry is an emerging industry with innovation and creativity as its core in the context of economic globalization. It is an important driving force for economic transformation and upgrading and an important means of national soft power competition. The policy support for China’s cultural and creative industry is constantly increasing, and the industry scale is constantly growing. The trend of integration between cultural and creative industries and digital technology is obvious. This article studies the current situation of the cultural and creative industry, analyzes the integration trend of cultural and creative industries and digital technology, and explores the upgrading experience of the cultural and creative industry in analyzing typical brand shaping, providing a reference for enhancing the core competitiveness of the cultural industry.

Purpose: The research aims to identify the main directions of implementation of foreign experience in the development of cultural industries in Ukraine. Theoretical framework: Cultural industries and their implementation in Ukraine are an integral part of the humanities research paradigm. This study focuses on cultural and creative industries and the implementation of foreign practices in Ukrainian realities. Design/methodology/approach: The research methodology is based on an integrated approach. We used a descriptive method, analysis, and synthesis, which helps with the theoretical foundations of the study. We also used statistical methods and the method of observation, which allows us to study the impact of the international cultural sector on the cultural environment in Ukraine. Findings: The result of the study is the establishment of an algorithm for the introduction of cultural and creative industries into the country's cultural and economic space, which will transform the Ukrainian economy into a creative one. Research, Practical & Social implications: In the future, it is worth exploring ways and systematic approaches to ensure the unique and vital importance of creative industries for the development of national culture and economy. Originality/value: Moreover, it is necessary to highlight universal hypotheses for the further development of the country's cultural sector.

Cultural and creative industries are a kind of practice which canonizes innovation and emphasizes blend of culture and economy at the background of knowledge economy. Cultural and creative industries not only promote economy development and exalt urban competitiveness, but also engender community consciousness in psychology and shapes urban whole image. Cultural and creative industries are the new points of growth in the economic development of the city. With the economic system switch, industries upgrade, city functional shift, the independent innovation has becoming the national strategy. The creative industry has brought the huge benefit for the society and economic development. At present, many cities and areas already started to develop the creative industry. Against the backdrop of the industry tend toward gathering, Guangxi's creative industries keep continuous rising, industrial development obtains the new environment, shows the new features, faces the new problems and expects the new idea, and shows the new development direction and development tendency under the guidance of the party's “China's 17th Communist Party Congress”. Against this major background, the article maintains that Guangxi should conform to historical, energetically develop creative industries, and give top priority to the development of cultural and creative industries. The paper analyzes the conditions, advantages, methods and others of Guangxi's cultural and creative industries.

Achievements of Chinese manufacturing industries are well known and thoroughly studied. Less analyzed are the achievements of China in advanced sectors of the post-industrial economy, namely in creative and cultural industries. Whereas the development of creative and cultural industries within the context of the modern knowledge-based and creative economy is well researched, the role and place of creative industrial parks is to great extent neglected, despite the fact that they are actively used in developed countries as tools to stimulate creative sectors of economies. The article investigates the role of creative industrial parks in the successful development of creative and cultural industries in China. The authors show that the development of the infrastructure for creative and cultural industries in China is accompanied by the establishment of many creative clusters. In many cases, in the center of a creative cluster there are one or several industrial creative parks, which attempt to combine the focus on high technologies and creative sectors. The authors found that governmental agencies in China stimulate decentralized, open to foreign influences and private initiatives approach to creative and cultural industries regulation. The most interesting trend, identified in the article, is that regional and municipal authorities stimulate technological advancements of creative parks, which leads to the transformation of creative parks to creative technological parks. These creative technoparks encourage integration of creative and cultural industries with telecommunications and information technologies and enhance the spillover effect of the innovative potential of creative technological parks in traditional sectors of the economy

The development of cultural and creative industries has maintained a good momentum and an important role in the socio-economic system.It is becoming increasingly prominent.Based on the particularity of cultural and creative industries, we believe that it is necessary to learn from the advanced experience of foreign countries on the basis of innovation and development, the development path with Chinese characteristics of cultural and creative industries.In this paper, the design development of cultural and creative industries at home and abroad to sort out study on the sustainable development of design theory, hoping to explore the future development of China's sustainable cultural and creative industries, which have great significance for the promotion of cultural and creative industries to achieve sustainable development.Therefore, based on the study of sustainable development of cultural and creative industries design, design strategy and practice is the focus of this study.

This paper analyses the development of China's creative and cultural industries using the city of Shanghai as a case study. The authors argue that while the difficulty of applying a uniform policy to the whole of China has created ambiguities which creative workers can exploit for their own ends, the opportunities that these afford are more economic in orientation as creativity still takes place within the parameters laid down by the Chinese government.

The cultural and creative industries (CCIs) are one of the fastest growing sectors globally. Many local governments across the world have also recognised how the CCIs can directly and indirectly contribute to place-based revitalisation efforts, helping to regenerate declining and depressed urban infrastructure, working with – rather than against – the grain of existing local heritage. However, the role of the CCIs and heritage in creating dynamic places, driving local economic development and innovation, and improving social cohesion remains under appreciated in many Latin American cities to-date. Based on a set of in-depth international case studies, expert interviews, and a broad literature review of empirical evidence from projects around the word, this Handbook analyses what makes for success in CCI-led urban revitalisation. It details how CCI-led revitalisation projects can address specific socio-economic needs related to declining historic city centre areas and analyses how projects have achieved their success (as well as outlining what continuing challenges they face). The Handbook distils the lessons from this extensive body of practice and policy development, to provide guiding principles and advice for policymakers interested in how to integrate cultural and creative development within wider urban sustainability efforts.

The article discusses an ontological approach to solving the problem of forming state policy of economic development of cultural and creative industries and the corresponding intellectual-information management systems. The purpose of this article is to develop an effective toolkit (based on ontologies) for making optimal decisions in the field of state regulation of the cultural and creative industries, taking into account the dynamic factors of the external environment. The ontological approach considered in the article assumes the presence of three levels of models: meta-ontology, models of subject areas of cultural and creative industries and models of making appropriate management decisions on the formation of economic development policy of cultural and creative industries. The novelty of the proposed approach lies in the purposeful nature of ontological modeling of such complex system as the state policy of economic development of cultural and creative industries. The system under consideration has certain goals, tasks, resources, processes, factors of influence, risks and other characteristics. These characteristics include, in particular, the structure of the model, the ability to highlight the essential objects of real relations of the considered subject areas, the ability to represent knowledge for the joint work of specialists in computer modeling, the processing of expert knowledge and the generation of management decisions within the framework of the corresponding intellectual-information systems.

A potential weakness of marketing in the strategy dialogue has been a tendency on the part of marketing scholars to stay with outmoded frameworks. As the economy is decreasingly influenced by industrial value creation and increasingly influenced by knowledge creation and dissemination, the role of marketing in value creation and thus in strategy is accentuated. Synthesizing current literature regarding the environmental changes and the underlying foundations for value creation affected by these changes, and contrasting them to traditional, industrial value creation, an argument for the central role of marketing in the knowledge economy is provided and examples support the new value creation‐marketing link.