Generation Z, born into the digital age, differs from previous generations in their perspectives on future generations, communication styles, and online consumption habits. They view technology as an essential part of daily life. Digital environments that transfer, preserve, and make cultural heritage values accessible encourage young people to engage with these values, enabling them to pass them on to future generations and reach a broader audience. Tourism is another factor that supports the sustainability of cultural heritage. Generation Z, whose consumer habits are shaped by digital technologies, has become a key segment in the tourism market. It is believed that transforming intangible cultural heritage elements into digital media could increase Generation Z's curiosity about and interest in cultural heritage tourism. As a result, intangible cultural heritage (ICH) values can be handed down to future generations, and conservation plans can be developed. This research conceptually explores the potential impact of Generation Z's interaction with digital intangible components on their intention to participate in cultural heritage tourism. The study's focus on Generation Z's digital engagement with intangible cultural heritage within the context of cultural heritage tourism makes it unique. Accordingly, it is recommended that the Theory of Planned Behavior model be used to examine how interactions with digital intangible cultural heritage influence Generation Z's intentions to engage in cultural heritage tourism. This study could serve as a foundation for further empirical research.

In light of recent challenges, including climate change initiatives, the need for natural resource preservation, and the impact of the COVID-19 pandemic, the significance of Environmental, Social, and Corporate Governance (ESG) disclosure has reached new heights. The tourism industry, characterized by its reliance on natural resources and interaction with local communities, stands out as a sector where sustainability initiatives are essential not only to mitigate negative impacts but also to improve stakeholder relations. The data was collected from Thomson Reuters' Eikon platform and covers a sample of 117 tourism companies from 2020 to 2022. Using SPSS statistical software, regression modelling was applied to determine the extent to which ESG information is correlated with market value. This paper highlights the key findings, including a significant association between ESG disclosure and firm value in the tourism sector, with ESG values explaining 59.4% of the variation in market value. Positive impacts were observed in two industry subcategories- Hotels, Motels & Cruise Lines and Leisure & Recreation, while Restaurants & Bars showed no significant effect. The originality of this study consists of its examination of the impact of ESG not only within the tourism industry as a whole, but also across its three specific sub-categories, providing a comprehensive perspective on the topic. It contributes to the broader discourse on sustainable business practices and has implications for both companies and investors seeking to harmonise financial and sustainability objectives. Future research could benefit from qualitative approaches to better understand the nuanced relationship between ESG practices and corporate value.

This research aimed to investigate the relationship between work climate, sustainability practises and perceived economic performance in sustainable companies, focusing on the impact of Environmental, Social, and Governance (ESG) initiatives. The main objective is to assess how workplace climate influence economic performance and how sustainability practices contribute to employee satisfaction. The study uses a quantitative methodology based on a questionnaire consisting of 15 questions distributed to employees of sustainable companies. The collected data were statistically analysed using SPSS software, with correlation and linear regression tests to validate the hypotheses. Three main hypotheses were tested in the study: (H1) the positive relationship between a favourable work climate and economic performance, (H2) the contribution of sustainability practises to improving work climate, and (H3) the correlation between involvement in ESG initiatives and employee satisfaction. The results indicate a significant correlation between a positive work climate and perceived economic performance as well as a correlation between the implementation of ESG initiatives and employee satisfaction. This research contributes to the understanding of how sustainability practises can influence both employee satisfaction and overall business performance and provides guidance for improving organisational strategies in sustainable companies.

Recognizing the importance of continuity in education, it was deemed necessary to carry out a study whose main objective is to identify the factors that lead to the intention to drop out in order to formulate effective strategies to combat this phenomenon. Early school dropout has negative consequences both for individual development and for social and economic progress. Therefore, this paper aims to contribute to the understanding and prevention of this phenomenon through a rigorous analysis of its determinants. In this context, eight relevant dependent variables have been identified in the literature that are believed to play a significant role in the intention to drop out of school. These variables include factors such as school absenteeism, alcohol or substance abuse, attitude, awareness, family, family supervision, school environment and school rules. The analysis used in the study examines these significant variables through structural equation modeling (SEM). SmartPLS software was used to conduct this analysis, which allows the use of Partial Least Squares SEM (PLS-SEM) and Bootstrapping modeling techniques. The data used for this research was collected using a well-structured questionnaire consisting of 28 questions aimed at capturing students' perceptions and experiences of school and the factors that might contribute to their intention to drop out of school. A total of 669 respondents completed the questionnaire, providing a solid database for analysis.

CONTENTS Contents I. EDITORIAL Claudia-Elena Țuclea Adaptation or replacement? How artificial intelligence is recalibrating roles in tourism II. ARTICLES Bianca-Raluca Cibu, Camelia Delcea, Adrian Domenteanu Determinants in modelling early school dropout Vlad Diaconescu Are there 'hygiene-motivation' factors in the choice of India as a tourist destination? A structural equation modelling approach Iuliana Tudose (Pop), Daniel […]

Technological advancements are constantly changing developing industries and impacting all players in the field. Among the most well-known revolutionary technologies is virtual reality (VR), a three-dimensional concept that offers its users the possibility to simulate new environments by visualizing the real world from their own location. This research article raises the question of the extent to which such technologies can influence the tourism potential of a much-discussed region in Romania, namely Transylvania. As a result, case study research with qualitative data was conducted, leading to an extended analysis of the current topic. By adopting a threefold division of VR’ potential destination: marketing tool, planning and managerial and entertainment tool, the study aimed at providing relevant insights upon the importance of VR for both service providers in the field, but also potential beneficiaries of touristic services. The results show that VR is of great benefit to the development of the tourism industry, but that factors such as costly implementation costs and "resistance" to innovation can occur. The research findings have implications for researchers in the field, but also for stakeholders in the tourism and technology sectors.

This year, the EU is focusing on young people. The aim is to include young people and their priorities in future policy-making, as well as to organize activities dedicated to young people across the EU. According to the European Parliament, one in six Europeans is between 15 and 29 years old, one in three young people said they had spent at least two weeks abroad working, training or studying in 2019, and 75% of young Europeans have a positive image of the European Union and democracy.

CONTENTS Contents I. EDITORIAL Claudia-Elena Țuclea Crises - new opportunities for the tourism and travel industry II. ARTICLES Daria-Roxana Theodoru, Andreea Fortuna Șchiopu Customer perceptions about the hospitality industry during the COVID-19 Pandemic Shahriar Jeddy, Mohammad Reza Mashayekh, Ali Rostami

There is a very strong relationship between the concept of digitalization and the concept of sustainable development, because the more automated the processes within the organization, the lower inefficient consumption of resources and the negative impact on the environment are. Given the characteristics of accounting information systems, organizations have come to the conclusion that ERP systems are the most appropriate system to ensure the digitization of processes and sustainable development of the organization. Under such perspectives, the paper employs an empirical direction comprising a questionnaire, analyzed with the aid of Microsoft Excel where the sensitivity model was developed. The results show that ERP systems have a favorable impact on the sustainable development of the organization, given the large volume of data that can be processed with these information systems and through which resource consumption is significantly lower. Thus, based on the processed information, managers make very important decisions for the continuity of the organization's activity