The article is devoted to the problem of formation and development of corporate culture as the main factor of the successful functioning of medical organization in terms of optimization of activity of the health system. Discusses the importance and main directions of development of corporate culture for personal and organizational development. The authors identified features of the corporate culture of healthcare organizations, the approaches, showing the sequence and contents of the main practical activities on the formation, maintenance and development of corporate culture. Emphasized the need for further research and introduction of corporate culture and cultural values in health care organizations. Purpose/ objectives: to Study and evaluate the corporate culture of healthcare organizations to improve institutional management and increase of efficiency activity of medical organizations. Materials and methods: For data collection methods were used: direct observation, interviews, questionnaires. In conducting this study used data from official sources, a literature review, a systematic approach, comparative analysis, historical, sociological, statistical research methods. The results of the study indicate the need for concept development, tools implementation and development of corporate culture in the practice of the medical organizations. Conclusions/Significance: Corporate culture – the system of collectively shared values, symbols, beliefs, standards of behaviour employees of the organization that contributes to the originality and uniqueness of the activities of medical organizations that promote the identification of employees with the organization; Corporate culture is formed with the influence of factors external and internal environment of the organization, solving problems, external adaptation and internal integration in the environment; Generated and promoted by the corporate culture is an important management tool, creates strong competitive advantage, increases the social responsibility of medical institutions to the society and patients, improves the quality of medical activities; The presence of the corporate culture of the organization, a coherent system of values and behavior models allows us to improve policy development processes, internal communication, unity and team cohesion, to create a single vector of development of human resources to reduce employee turnover in your organization; Medical organizations need the formation of the concept, mechanisms of implementation and development of corporate culture in practice activities; The system of continuous professional education of managerial staff of health must ensure the implementation of educational programs in the field of formation and development of the corporate culture of healthcare organizations.

The article discusses the relationship of operational and strategic management of the enterprises of the oil industry. To improve the efficiency of the oil company, and to ensure its sustainable development requires a flexible, universal approach to the management policies of the company. In general developed a system of key performance indicators to assess the effectiveness of the strategy of sustainable development, taking into account the specifics of the enterprises of the oil industry. The introduction of key performance indicators takes into account the individual strategic goals and unique strategy for each company, improves the quality of its operational and strategic management and, as a result, increases its competitiveness.

The relevance of the topic chosen due to the modern event-state Olympic Park in Sochi, his post-Olympic legacy for the eff ective return of public investment. Currently, one of the operating entities of their own business in the city, the resort is a global company, "Formula 1", which has the contract to conduct the Grand Prix of Russia on the territory of "Sochi racetrack" from 2014 to 2020. with the right of prolongation. In this regard, the presented article deals with the general principles of assessing the contribution of business organizations in motorsport formation of an attractive image of the territory. The infl uence megasportivnyh activities on investment and social development of the foreign states. The main stages of preparation and holding of "Formula 1" as a basis for enhancing the use of the entrepreneurial potential of diff erent kinds of activities. We consider the entrepreneurial and institutional environment, "Formula 1" during the preparation, conduct and postpodgotovki Grand Prix of Russia. Graphically presented model the contribution of "Formula 1" at the macro, meso and micro levels of economic development. The purpose / goal. The aim of the article is to analyze the assessment of the impact of international business organizations in the field of sport, in particular the global company "Formula-1", to the national markets and refreshment area. Methodology. The methodological basis of this article are: content analysis of open analyzes of the development of sports business organizations, empirical and sociological (surveillance) methods. Conclusions / relevance. The practical significance of the work lies in the justification of propositions and conclusions in order to understand the importance of the stage of "Formula 1" in Russia, the need for its promotion and revitalization of economic entities of interest to the development of the territories.

The economic crisis in Italy after 2008 fully revealed the complexity of the socio-economic model of the country, which in our time is formed not only at national level but also at European and global levels. All these factors should also be taken into account in the analysis of Russian-Italian relations. Italy has traditionally been considered one of the main partners / allies of Russia in Europe / the West, which emphasizes the active economic ties. Socio-economic diffi culties in Italy, creating both challenges and opportunities for the world, Europe and Russia. One of the major challenges for the global economy is the impact of the crisis in Italy for the EU, as one of the world's economic centers. The challenge for the EU crisis in Italy can be the stability of the EU, the challenge for Russia could be the eff ect of reducing the role of the traditional economic and political partner of the EU. Regarding the new features are: the global level – the transformation of one of the major economies of the West and building relationships with updated economic leader of the Mediterranean on a new basis, the regional level - the further development of one of the other German centre’s of the EU, which could serve as a new stimulus for the further integration of the Union , national - improve the socio-economic standards of living of citizens in Italy, as well as creating additional opportunities for the development of mutually benefi cial cooperation with other countries, particularly with Russia. The article discusses the causes of the Italian crisis and the challenges and opportunities that are opened at the same time for the world, the EU and Russia. Subject articles relevant due to the perception of the impact of the crisis in Italy for the world economy, the economy of the EU and Russia. The goal / task. The main purpose of the presentation material in this article is to analyze the causes of the crisis in Italy using a three-level model of socio-economic development of Italy. Methodology. In this paper, the methods used: abstraction, historicism, the comparative method, simulation and synthesis. Results. As a result of this work the following conclusions. The crisis in Italy is of particular importance for Russia, since it opens the possibility for building a mutually benefi cial economic relationship based on diff erential of goods and services. Conclusions / relevance. Practical application of the results of this work will allow to rethink the essence of the crisis in Italy. Based on statistical analysis found that for a variety of positions of Italy is not France, as one of the major partners of Russia in the West. Also, based on the three-level model of socio-economic development of the identifi ed relationship global, regional and national component of the economic crisis in Italy.

The study revealed aspects of the organization of public procurement in the Eurasian Economic Union, outlines approaches to the study of the role of procurement management system in the formation of industrial capabilities to carry out competition in the market activity. The article assesses the eff ectiveness of the fi nancial mechanism in the public procurement system and discusses the dynamics of the procurement process and its features by using the most common competitive methods of procurement. The purpose / goal. The aim of the article is to identify further ways to optimize public procurement system in the Eurasian Economic Union. Tasks article. Develop an acceptable doctrinal foundations for today system of organization of public procurement in the Eurasian Economic Union. Methodology. The author began his research with the setting and the formation of the research objectives. The author defi ned the subject of the study, prepared by the empirical basis of the study. In terms of methodology, this work is an analytical and historical overview of the economic and socio-political processes taking place at the level of individual countries, regions of the world, and the world economy as a whole. Results. This article provides practical recommendations that can be used to create an eff ective integrated system of public procurement in the Eurasian Economic Union.

The article describes the features of construction of the system internal logistics of high-tech enterprises. It describes a range of problems solved by these systems. As part of the internal logistics system is considered one of the tasks of operational and production management calendar. Considered in the article the problem associated with the formation of the production program of diversified production. As part of this task is received economic and mathematical model that establishes the relation between the parameters of fl exibility and performance to organizational and production structure of the high-tech enterprises.

This article describes one of the problems of the national economic complex – the problem of the labor market in Russia competent experts. The article provides statistical data describing the level of wages in the sphere of education and medicine. The problems of the labor market and educational complex, recommendations to change the situation in these areas. The presented article shows that the development of the national innovation system in the framework of sustainable development requires consistent evolutionary change of priorities in the areas of research, development, testing and implementation of all types of innovation, including in the development of the educational sector. The purpose of work is to analyze the interaction of the paradoxes of the educational sector and the labor market, the study of occurrence in this connection of new scientifi c problems, considering the prevailing laws and assessing their impact on the current state of the labor market. Methodology. Such analysis techniques were used to complete this article as legal, comparative, Economics and Statistics. Conclusions / relevance. The practical signifi cance of this work lies in the fact that in the article the necessity of adapting education to the needs of modern society. This process causes the search for science-based assessments of the quality of higher education and oversee its development processes. The most important condition for improving the quality of higher education are systematic monitoring and analysis of objective data about the quality of training and preparedness of students.

The subject / topic. The relevance of the article is that today tourism is a massive social and economic phenomenon of global scale, as is known, any vacation begins with advertising. Therefore, for the progressive development of tourism companies need to develop an eff ective strategy and tactics of advertising projects. Potential consumers have become more discerning and prudent, so a consultant position with the fl ood of information does not work. Works expert position, when the product is as if created for the client, that is, the product exists only in synchronism with the buyer. In view of this increased competition between operators of tourist services, and certain segments of the market saturation of a significant amount of travel products with a similar orientation, a unique role for the positioning on the basis of marketing strategy as a process for creating a unique tourism product in the market. The purpose / goal. The aim of the article is to study the features of the marketing strategies of advertising processes in the market of travel agencies and find directions of their improvement in current economic conditions. Article Objectives: To investigate the nature and content of the concept of "marketing strategy of advertising processes"; systematize criteria for the classification of the Company's strategy in the market of tourist services; analyze the features of advertising projects and identify promising directions for improving the marketing strategies. Methodology. The methodological basis of this article are comparative analysis methods. Results. The essence and content of the concept of "marketing strategy of advertising processes." The features of the market of tourist services, allocated target audiences, identifies key factors and trends in the development of this market. The new system is a product of values, square S. Kovalev, who identified four existing mentality of the person. When advertising article or video include representative words and phrases that use all four levels of mentality, because of this advertising always achieves goals. Conclusions / relevance. Promising further expansion of the practice of implementation of marketing approaches in the organization of work of the subjects of the tourism sector, including the use of new technologies. Practical application of the results of this work will form a favorable image of the tourism industry, its products and, ultimately, create positive social and economic eff ect.

The article is devoted to the comparative multiobjective analysis of complicated technical and social systems in terms of economics and management. The difficulty of carrying out such comparison is determined by multidimensionality of the target application, diversity and qualitative variety of separate system elements, dissimilarity of technological conditions, under which they are created, and analogues used for the comparison. It is not about choosing the one “best” solution out of several alternatives, how it is required having the traditional optimization task setting, but about the comparison of home object to its analogues. Usually the purpose of such comparison consists in the assessment of its comparative objective efficiency. However, the object compared is the product of the respective technological chain. The resources used to create the object and analogues compared are always different as well as technologies used to transform resources to end products. It is the reason for the new problem to assess the management quality of own object creation as compared to the analogues. Objectives. The purpose is the development of effective approaches to the management quality assessment of complicated technical and social systems creation. Four multiobjective tasks of integral assessment are considered to solve the stated problem: objective efficiency assessment, assessment of all kinds of resources used, applied technology assessment and finally three-objective task to assess the management quality of object creation with assessed objective efficiency by using stated resources and technologies. The last task implies achievement of the highest objective efficiency with the use of less resource and less sophisticated technology that points at the higher management level. The stated task pertains to the class of multiobjective decision making where alternatives are distinguished by partial criteria and depend on the range of uncertain factors. Methods. The methodology of solving this problem relies on the use of confident judgment method that allows making decision simply and on a reasonable basis taking into account only natural judgments. The stated method does not use artificial procedures, intended to formalize the task by means of searching the unique appropriate way to consider uncertainty, but takes into account the whole variety of such ways. Indeed the method allows identifying the rating of the required solution that represents the rate of uncertainty consideration ways whereby this solution is the best compared to other ones. Results. Test approval of the proposed method application are illustrated through the management quality comparative analysis while creation of Global Navigation Satellite Systems (GNSS). Russian Global Navigation Satellite System (GLONASS) is compared to similar systems of the USA (GPS), Europe (Galileo) and China (Kompas/Beidou). Conclusions and Relevance. The proposed approach has powerful capabilities and can be used in complex comparison to the existing analogues of complicated technical and social systems both being created and already in place. The method gives the possibility to acquire useful information about the quality and the efficiency of such systems and to elaborate recommendations regarding further development.