Направления оптимизации бизнес-процессов компаний при их взаимодействии на маркетплейсах

Cite as: Miroshnychenko I., and Bradul, O. (2023). The influence of corporate management on the optimization of business processes. Economic analysis, 33 (4), 253-260. DOI: https://doi.org/10.35774/econa2023.04.253 The relevance of the study is due to the fact that today the economic situation in Ukraine in connection with the military aggression of a neighboring country has acquired a rather critical state, as a result of which many domestic corporations are losing production ties, key suppliers and sales markets, reducing business performance indicators processes. Therefore, the main task of corporate management is to find ways to optimize business processes in the existing conditions and direct all the potential of the corporation to maintain and preserve the business. The purpose of the study is to determine the specifics of the impact of corporate governance on the optimization of the enterprise's business processes. The object of the research is cooperative management and its influence on the optimization of the corporation's business processes. The theoretical analysis within the scope of this study was carried out on the basis of the methods of analysis, systematization, generalization and comparison of the theoretical provisions of various researchers regarding the definition of the essence and content of corporate management, as well as its influence on the optimization of the enterprise's business processes. Based on the results of a critical review of scientific works on the essence of corporate governance, the following scientific approaches to its interpretation were distinguished: classical, managerial, regulatory, controlling, strategic, effective, shareholder stakeholder. The author's vision of a complex system of interaction of such approaches based on their systematization into three groups (interest, management, effect) is proposed. At the same time, interest-group approaches are distinguished by a greater attention of scientists to the issues of satisfying the interests of participants in corporate relations, management - an emphasis on management functions and tasks of corporate management, and the effect - on obtaining the desired results from such management in a strategic perspective. The definition of corporate governance is proposed as a system of managing corporate relations in an organization that functions in order to realize its strategic goals by ensuring the effectiveness of the mechanism for making effective decisions based on the regulation and control of corporate rights and monitoring the results of activities to ensure the balance of interests of participants in corporate relations. The content of the concept of "optimization of business processes" in the environment of corporate management is proposed, which is based on the key role of corporate management, which develops a strategy aimed at the result.

The article systemises methodical instruments for evaluating efficiency of measures of digitalisation of business processes of enterprise. A schematic diagram of a general algorithm for evaluating the effectiveness of measures to digitalise the business process of enterprises has been developed. It is determined that assessing the degree of effectiveness of measures to digitalise the business processes of enterprise will also indirectly create conditions for identifying bottlenecks, based on which the management of enterprise will be able to make operational management decisions to optimise the business process through its digital development. It is substantiated that the assessment of business processes and their digitalisation should lie within the functional responsibilities of a certain entity; for this purpose, it is proposed to establish committees at the enterprise to assess the efficiency and digitalisation of business processes. In addition to formulating proposals for eliminating bottlenecks and directions and methods of digitising the company's business processes, the functional responsibilities of the Business Process Efficiency and Digitalisation Committee include the function of assessing the efficiency of an already digitised business process. For this purpose, the Committee develops analytical tools using established business process evaluation methods adapted to the evaluation of a digitised business process, which may include the PDCA cycle, internal audit of business processes, analysis of key performance indicators, functional and cost analysis, and analysis of stakeholder requirements. Each of the proposed instruments for evaluating the effectiveness of measures to digitalise the enterprise's business processes is adapted. It is summarized that when assessing the efficiency of business processes with a view to determining the need for their digital transformation or assessing the efficiency of a digitised business process, it is advisable for an enterprise to approach this issue in a comprehensive manner, namely, to develop clear policies and procedures by establishing and regulating the activities of the committee for assessing the efficiency of the enterprise's business processes by delegating to it a responsible person from each unit for managing business processes that create value or participate in this process.

This work considers the optimization and development of business processes in investment. The conditions for the digitalization of the economy actualize the issue of introducing information technologies at all its levels and links. It is proved that information technology is an effective tool for reducing the time for the implementation of individual business processes and in investment. Its use expands the possibilities of exchanging information and its dissemination to the general public, improves the quality of investment tasks and the objectivity of investment decision-making results. Experimental studies have confirmed that the result of its application is the efficiency of obtaining, processing, and analyzing information when making management decisions. The visual content of the results of investment analysis, obtained using automation technologies, facilitates the perception of information, improves the quality of its transmission, and the value of ideas. The continuous development of information technologies in the field of investment is the basis for further scientific and practical research in this area. Based on such considerations, the feasibility of modifying the methodical toolkit of financial calculations in the process of analyzing the effectiveness of investment implementation is justified. Models of the modified internal rate of return on investment and the rate of return on financial management are proposed. Based on their definition, the objectivity of evaluating investments increases, the effectiveness of cash flow management during their implementation is proved. Strengthening the manifestation of crisis phenomena actualize the study of the nature of the occurrence of risks and the degree of their controllability. The approach to assessing investment risks using the β coefficient, the calculation technology, which is a universal tool for assessing the impact of systemic risks at the macro and micro levels, is substantiated.

This article discusses the problems of introducing an effective business, as well as optimizing business processes. Various approaches to managing and optimizing business processes are analyzed. The reasons for which it is necessary to improve the process and each component of this process are identified and described. Two main approaches to improving business processes are considered: functional and approach, the main differences between them, as well as the advantages and disadvantages of each of them are demonstrated. Any process has a life cycle, thanks to which it follows the article considers the life cycle of six sigma. Based on the material studied, methods for improving business processes are proposed, and the role of the leader is examined, and concepts such as creative management and a creative manager are examined and what their role is in modern business. Any life cycle needs modeling, timely improvement, so that the company can get good results, so managers and chief managers must follow the simple rules discussed in the article in order to simulate the business process as is and as it should be , you can use the Business Process Management Notation and special software designed for this. The general conclusion of the article is that each company should choose its own approach and method of optimizing business processes based on general principles. Key words: business processes, processes, process management, optimization.

Business process's performance determine the whole enterprise's economic profit, researching work on business process's optimization is very useful and meaningful. This thesis point out that manager must take the dynamic environment and multiple objectives into account while optimizing the enterprise's business process. Based on the theory of multiple objective optimizations, AHP, and simulation technology, the thesis builds a dynamic simulation model for business process optimization. Firstly the basic concept of business process is introduced. Secondly the framework of simulation model is put forward, the framework include logic of the simulation process and parameters' selection. Thirdly, the thesis researched the business process' s performance evaluation method, and proposed a review model based on AHP, point out that there is a balanced point among time, cost and quality, and the point can help us to find the optimal design of business process. Finally, the thesis provide a experiment to verify the validity of the model put forward by the thesis, and the result prove that the model is effective in optimization of business process.

In modern economic conditions, each company seeks to increase the level of competitiveness. In this regard, it is necessary to use modern management tools, including those based on information technology. For effective company management, it is necessary to timely examine its business processes. Effective management measures are selected depending on the completeness of the description and modeling of business processes. This article provides a description of business processes, describes the possible strategy and SWOT analysis on the example of car service activities. It is shown that to analyze the current activities of the company, they use the «goal tree», «problem tree», «strategy tree». The proposed company strategy is aimed at increasing the company's profits. SWOT analysis and analysis of the external environment of the company revealed the strengths and weaknesses to improve future activities. Based on a comprehensive analysis business process models in the «as is» and «to be» notations will be developed that will allow company management to assess the state of the companies business processes before and after their improvement. Such a research is aimed at choosing a strategy for improving or reengineering the company activities.

Digital transformation is forcing companies to rethink their processes to meet current customer needs. Business Process Management (BPM) can provide a means to structure and address this change. However, most BPM approaches face limitations on the number of processes they can optimize at the same time, due to complexity and resource constraints. The article is devoted to data mining as a tool for modeling and improving the company's business processes. Process Mining is a collection of data-driven diagnostic and business process improvement methods that combine machine learning and BPM. Among the advantages of Process Mining is more efficient management decision making. The possibility of introducing Process Mining methods into the work of a telecommunications company for the automatic collection of information about business processes and building a map of business processes is analyzed. The use of Process Mining methods will allow a telecommunications company to optimize the work of its departments and increase customer satisfaction. In addition, the implementation of this system contributes to a better analysis of the results of the execution of business processes for providing access to the Internet. This will improve the regulations for these processes, control of their compliance and the procedure for making managerial decisions at a higher quality level.

Prospectively, the existence of the construction service industry, both small and large scale, has strategic value for Indonesia, considering that the proportion of its role is quite large and involves the large number of workers involved in the implementation of a construction project. From the above statement, it can be concluded that construction service companies have a positive impact on economic development. But in reality, the implementation of a construction service business has several obstacles and problems. According to the Report on Construction Development "BAPEKIN" in the socialization of Law no. 18/1999 and the Implementation Regulations for construction services, there are several problems that occur in the Business Potential or Conditions of Construction Services in Indonesia. Generally, these problems are the unrealized quality of construction, timeliness of implementation, and efficiency of resource utilization as planned. The unequal position between Service Users and Service Providers in rights and obligations is fair and harmonious. To overcome the above problems, one solution is to develop a technology that can integrate the needs of various construction companies, facilitate the company's business processes so that the company's goals can be maximally achieved. ERP is an enterprise information system designed to coordinate all resources, information, and activities required for a complete business process. ERP systems are based on databases and modular software designs.

The article defines the essence of the concept of «business process». The classification of business processes of financial and industrial companies is presented. The components of ensuring effective management of business processes of a financial and industrial company are substantiated. The structure of business processes of domestic organizations includes three main levels – executive, middle (management) and operational. At each of these levels, employees perform specific functions that allow for the smooth operation of short-term and long-term goals and the control of this work. This type of development of business processes of financial and industrial companies is basic and can be expanded by individual resource allocation strategies. It is worth noting that the three-level structure of business processes of a financial and industrial company is universal and can be used in organizations of various profiles due to its simplicity and efficiency. At the same time, there are different types of processes that are used in companies, and their features greatly affect the specifics of the business and the results. The main directions of organizational and economic support for the development of business processes of financial and industrial companies have been identified. The efficiency of business processes development of a financial and industrial company depends on internal factors, among which the most significant are technical and technological equipment, use of modern information technologies, and personnel qualifications. Internal factors in management are of particular importance. It determines the relationship between the company's employees and have a decisive impact on the system of interaction with the external environment in the formation of organizational support. The system of organizational and economic support for the development of business processes is a management method of financial and industrial company, where activities are considered as a combination of interrelated processes directed at creating a goal result (product or service) that has a value for the consumer and generates income for the financial and industrial company. The efficiency is not measured by the quality of performance of individual functions by each of the company's divisions, but by the aggregate result obtained in the course of performing all functions along the entire value chain of financial and industrial company.

This paper describes a method for the implementation and optimization of business processes in a service oriented architecture (SOA). A process specification is created by business people, and expressed in Business Process Modeling Notation (BPMN). The specification is then translated into Business Process Execution Language (BPEL), and used by technical people as a reference process, which is subject to a series of transformations that change the internal process structure in order to improve the quality of the process execution. The behavior of each transformed process is verified automatically against the behavior of the reference process. The verification mechanism is based on a mapping from BPEL to Language of Temporal Ordering Specification (LOTOS), followed by a comparison of the trace set that is generated using a program dependence graph of the reference process and the trace set of the transformed one. When the design goals have been reached, the transformed BPEL process can be executed on a target SOA environment using a BPEL engine.

PurposeProcess mapping is used to articulate the activities and procedures of business entities in a graphical way as pictorial images readily convey considerable information. The objective of this research is to provide evidence and a methodology to assist organizations in evaluating the early stages of their process mapping efforts.Design/methodology/approachA review of literature identifies key characteristics of transparency (process visibility) related to process mapping. Quizzes and surveys are used to study the impact of process mapping on transparency in an employee training session.FindingsThe paper finds that process mapping increases transparency between 5 percent and 27 percent for the applications discussed in this paper.Research limitations/implicationsThe research presumes that better understanding and recall of the company's business processes equates to higher transparency. This research study is limited to one field test, organization, and process mapping methodology. These limitations should be considered when extrapolating the results to other organizations.Practical implicationsThe methodology outlined in this paper provides a way to measure the impact that formalizing (mapping) an organization's business processes and then using these maps to communicate the organization's business processes has on an individual employee's understanding and recall of those business processes. This methodology may help other organizations evaluate the early stages of their process mapping efforts.Originality/valueA measurable definition of transparency is developed. A field study provides evidence that process mapping increases transparency and a methodology is shared for others to study the impacts of their process mapping efforts.

Product returns are one of the challenges for business people in the manufacturing sector, which occurs because consumers are attracted to the products they produce. In recent years, it has been identified and reported that returns on food products have also increased drastically. This has serious health and economic consequences for both the company and society. Product returns are also a big challenge for a food company PT. XYZ. This company gets a very high number of products, so it suffers a huge loss. Product returns at PT. XYZ because the food products sold exceed the expiration date. A high number of products can affect the business goals of a company. To overcome this problem, the author aims to identify the company's business processes to find out the causes. The method presented here is a hybrid method, that is, composed of three methods, namely Root Cause Analysis (RCA), Lean Thinking methods and Fuzzy Takagi-Sugeno. Identification of the causes of product problems in the business process of PT. XYZ uses RCA and Lean Thinking methods. This study also provides recommendations for new business processes at PT. XYZ using Lean Thinking and Fuzzy Takagi-Sugeno. The results of the business process recommendations were tested at PT. XYZ for 57 days and resulted in a decrease in the number of product returns.

PT. Electrical MBS address at the Rukan City Garden Maisonete A 1/5 East Cengkareng, West Jakarta is a PT engaged in the sale of electrical equipment that is being developed in the field of buying and selling daily necessities. The author conducted research based on the company's business processes. Managed business process is ordering, purchasing and sales. Research conducted covering all business processes that originally done manually later on Automated via a web-based application system. The author also help the company to see the reports generated by the existing business processes. Moreover, the author also assist the company in determining the supplier for each item that is using the Decision Support System with Analytical Hierarchy Process method. Aplication made is expected to help the company to run its business and simplify the control of the company in general .

In a competitive environment, enterprises success depends on the effectiveness of their business processes, which leads to the search of a continuous improvement in the time. This kind of improvement is called business process optimization. Yet, two major challenges often prevent processes optimization. First, the skills of the analysts to choose the right process among a number of propositions. Second, the techniques applied to generate and evaluate solutions during optimization process are poor and do not include all relevant data. Our Evolutionary Business Process Optimization approach addresses these challenges through a well-defined mathematical representation and a novel evolutionary algorithm as optimization facilities. In this paper, we focus to use of a formalized process optimization approach for generating and improving business process designs.

Significant opportunities for improvement exist in the optimisation of business processes. The use of statistically-based methods to characterise business process performance is one way to realise those improvements. Business processes can be difficult to characterise due to variables that are difficult to define, measure and analyse. Outputs in the business process may be qualitative or binary in nature. The cause and effect relationships among inputs, actions and outputs may be difficult to observe and monitor. Sources of variation exist throughout the process, but may be difficult to identify and control. Consequently, statistically-based characterisation methods that have been proven successful for manufacturing processes may not be directly applicable to business processes. Because many of the variables in these business processes are subjective or qualitative in nature, categorical data analysis techniques may be useful. This paper illustrates the use of logistic regression to establish statistically significant relationships between the input and output variables of one complex business process.